Hands, Shoulders, Knees and Heels: AmLactin® Ultra Hydrating Body Cream Works Where You Need it Most

Feb 13, 2013, 10:00 ET from Upsher-Smith Laboratories, Inc.

MAPLE GROVE, Minn., Feb. 13, 2013 /PRNewswire/ -- The holidays have come and gone, but the stress of the season still remains—dry skin season, that is. Skin effectively protects us from the elements year-round, but during the cold winter months it needs a little extra TLC. Dry, cracked skin can be irritating and uncomfortable. With its patented ULTRAPLEX® formula, AmLactin® Ultra Hydrating Body Cream gently exfoliates and is clinically proven to intensely hydrate for long-lasting moisture, perfect for those severely dry areas—like hands, shoulders, knees and heels—that need extra attention.

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"During the winter, our bodies are constantly exposed to harsh elements, from cold winds to hot showers" said New York Cosmetic Dermatologist, Dr. Doris Day. "Areas like hands and feet are especially vulnerable to exposure, which can cause skin to become dry and uncomfortable. I recommend a twice daily application of a thick, alpha-hydroxy rich moisturizer, like AmLactin® Ultra Hydrating Cream, to these spots for serious relief from severe dry skin."

About AmLactin® Alpha-Hydroxy Skin Care
AmLactin® moisturizers contain alpha-hydroxy acids (AHAs), which are effective at exfoliating and hydrating the skin. AmLactin® formulas also contain emollients and humectants that help retain the skin's natural moisture and draw water to the skin so it looks and feels soft and smooth. The AmLactin® Alpha-Hydroxy Skin Care line includes AmLactin® Moisturizing Body Lotion, AmLactin® Ultra Hydrating Body Cream for severe dry skin (formerly AmLactin XL®) and AmLactin® Foot Cream. AmLactin® Ultra Hydrating Body Cream is specially formulated for severe, persistently dry skin areas that need extra attention. It contains the advanced, patented ULTRAPLEX® formula that gently exfoliates and is clinically proven to intensely hydrate for long-lasting moisture. With rich humectants and creamy emollients, AmLactin® Ultra provides serious relief.

Sunburn Alert: This product contains an alpha-hydroxy acid (AHA) that may increase your skin's sensitivity to sunburn. Be sun smart: use sunscreen, wear protective clothing, and limit sun exposure while using this product and for a week afterward.

All AmLactin® products are available without a prescription at Costco, Walmart, Walgreens, CVS, Rite-Aid, the www.drugstore.com™ website and other fine retailers nationwide. For more information, a store locator and downloadable coupons, visit www.amlactin.com.   For tips on managing dry skin associated with Keratosis Pilaris and "The Fundamentals of Fit Skin" visit www.littleredbumps.com, featuring the expertise of leading New York Cosmetic Dermatologist, Dr. Doris Day, along with five-time Olympian and mom, Dara Torres.

Upsher-Smith Laboratories, Inc. is a privately held, U.S.-based company devoted to improving health and advancing wellness since 1919.  Upsher-Smith demonstrates its commitment to meeting the healthcare needs of its customers through developing, producing and marketing consumer and prescription products.  In addition to its strong heritage in generics, Upsher-Smith's branded businesses focus on women's health, dermatology and CNS therapeutic areas.  For additional information, visit upsher-smith.com.

SOURCE Upsher-Smith Laboratories, Inc.