Harrah's Entertainment Announces 2010 Food Network Atlantic City Food and Wine Festival

ATLANTIC CITY, N.J., April 6 /PRNewswire/ -- Harrah's Entertainment Atlantic City, Food Network and Conde Nast Traveler are teaming up with some of the world's most prestigious chefs for the second annual Atlantic City Food and Wine Festival.  Featuring world-renowned chefs, the three-day festival will be held at all four Atlantic City properties, Harrah's Resort, Caesars, Showboat & Bally's, from July 29-August 1, 2010.  A portion of the proceeds from the festival benefit Susan G. Komen for the Cure.  The inaugural Atlantic City Food and Wine Festival was met with huge success and the 2010 event promises to be even larger and more prestigious.

Showcasing an array of national and local culinary talent including Guy Fieri, Sandra Lee, Sunny Anderson, Pat & Gina Neely, Ted Allen, Claire Robinson, Melissa d'Arabian, Anne Burrell and Alex Guarnaschelli, the festival will include more than 40 lavish events including cooking demonstrations, wine and spirits seminars and walk-around tasting events.  Some of the highlights include:

• Sommelier Showdown: The Ultimate Blind Tasting where three top sommeliers will go head-to-head in a blind tasting moderated by celebrity sommelier Michael Green.
• Jersey Tomato Brunch with Claire Robinson featuring a five course brunch paired with Jersey Tomato-inspired specialty cocktails.
• Sweet & Stylish Hosted by Sandra Lee blends designer fashion and sensual desserts in a nightlife event featuring Food Network stars Ted Allen, Alex Guarnaschelli, Claire Robinson, Melissa d'Arabian and Anne Burrell. Sandra Lee will showcase specialty cocktails while featured chefs serve favorite desserts as models walk the catwalk in today's trendiest fashions.
• Guy Fieri's Cheesesteak Battle where regional chefs go head to head in the ultimate battle of the best judged by Guy Fieri and event participants to see who will receive the award for top cheesesteak.

"We have a supremely talented line up of chefs for this year's Food and Wine Festival," said Don Marrandino, President Eastern Division Harrah's Entertainment, Inc. "Our partnership with Food Network and Conde Nast Traveler ensures that our guests will enjoy a sensational event unrivaled by anything seen in Atlantic City to date."

"Harrah's Entertainment Atlantic City is truly an iconic destination and we are thrilled to be partnering with them on the Food Network Atlantic City Food and Wine Festival," said Sergei Kuharsky, General Manager, New Enterprises, Food Network. "We saw the great success Harrah's had last year and are looking forward to a hugely successful event."

Conde Nast Traveler will join the team as the media sponsor hosting a special Conde Nast Traveler's Taste the World: Grapes & Global Tapas. The internationally renowned travel publication will also be showcasing seminars with top editors and select chefs from their annual "Hot List" issue.

Food Network, now distributed to over 90 million cable subscriber households, connects viewers to the power and joy of food, and is committed to leading by teaching, inspiring and empowering through its talent and expertise.  Conde Nast Traveler has long been considered the foremost expert in global travel and hospitality journalism. Their partnerships with Atlantic City further represent Harrah's Entertainment's commitment to providing one-of-a-kind signature events in Atlantic City showcasing the highest caliber talent while promoting the city as a unique and appealing destination.

Tickets for the Food Network Atlantic City Food and Wine Festival will be available starting at only $30.  Tickets will be on sale starting Friday, April 9th and can be purchased online at www.acfoodandwine.com or by calling Ticketmaster.

About Harrah's Entertainment

Harrah's Entertainment, Inc. is the world's largest provider of branded casino entertainment through operating subsidiaries. Since its beginning in Reno, Nevada 70 years ago, Harrah's has grown through development of new properties, expansions and acquisitions, and now owns or manages casino resorts on four continents The company's properties operate primarily under the Harrah's, Caesars and Horseshoe brand names; Harrah's also owns the London Clubs International family of casinos and the World Series of Poker. On January 28, 2008, Harrah's Entertainment was acquired by affiliates of private-equity firms TPG Capital and Apollo Global Management.

About Food Network

FOOD NETWORK (www.foodnetwork.com) is a unique lifestyle network, website and magazine that connects viewers to the power and joy of food. The network strives to be viewers' best friend in food and is committed to leading by teaching, inspiring and empowering through its talent and expertise. Food Network is distributed to more than 98 million U.S. households and averages more than 9 million unique web users monthly. In its first year Food Network Magazine doubled its rate base and passed the one million circulation mark. Headquartered in New York, Food Network has a growing international presence with programming in more than 150 countries, including 24 hour networks in Great Britain, India, Asia and Africa. Scripps Networks Interactive (NYSE: SNI), which also owns and operates HGTV (www.hgtv.com), DIY Network (www.diynetwork.com), Great American Country (www.gactv.com) and Cooking Channel, is the manager and general partner.

SOURCE Harrah's Entertainment, Inc.