Harveys Offers Customers Chance to Meet County Music Superstar Luke Bryan During "Farm Tour 2012" in October

NASHVILLE, Ga., Aug. 22, 2012 /PRNewswire/ -- Harveys is offering its customers a chance to meet Country Music Superstar Luke Bryan during his 4^th Annual "Farm Tour 2012" concert in October.

Customers can enter the contest to meet Luke Bryan by visiting their local Harveys or entering the contest online at the grocer's website to win VIP – "Meet & Greet" tickets to the "Farm Tour," which is scheduled to be held in eight select locations in Georgia, South Carolina, Alabama, Florida. Also, one Harveys customer will win a guitar autographed by Luke Bryan. 

"It's an honor to give back to our local communities by providing college scholarships," said Lisa Overman, director of Harveys Marketing & Advertising. "Harveys is a devout supporter of local schools in the areas where we operate, and as a Georgia-based company, partnering with the Luke Bryan 'Farm Tour 2012' is a natural fit for us.  Since 1924, Harveys has placed value on local farmers, buying local and the positive economic impact farming has on our local communities."

The idea for the "Farm Tour" concerts came from Bryan as a way to give back to local farming communities by celebrating and lifting up the American farmer and offering a fun escape with the outdoor shows. Proceeds from the concerts will fund a scholarship for a student from a farming family attending college.

The "Farm Tour 2012" concerts will be held in the following cities with locations to be announced soon:

* Tickets for these dates are available online at www.lukebryan.com/farmtour.

Tickets will also be on sale for the "Farm Tour 2012" concerts in all Harveys stores.  For more information, visit http://www.harveys-supermarkets.com/Promotions/LukeBryanFarmTour.

About Harveys

Harveys is an affiliate of Delhaize America, a subsidiary of Brussels-based Delhaize Group (DEG) (NYSE:DEG). Harveys operates 73 stores in Georgia, Florida and South Carolina. For more information go to www.harveys-supermarkets.com.

About Luke Bryan

Capitol Records Nashville artist Luke Bryan recently scored his third consecutive Platinum single with "Drunk On You" from his Platinum-certified album, tailgates & tanlines.  The single joins previous Platinum tracks "Country Girl (Shake It For Me)" and the two-week #1 hit "I Don't Want This Night To End." Luke is one of only three country artists, including Jason Aldean and Taylor Swift, to have three consecutive Platinum-selling tracks on their current album.

For specific ticket and venue information, including where to get tickets locally, stay tuned to www.lukebryan.com/farmtour. "Farm Tour 2012" is sponsored by COUNTRY Financial ®, Harveys Supermarkets, Case IH, BMI, GAC and Carl Black Chevrolet.

SOURCE Harveys