Health and Wellness Expert Jillian Michaels Tapped to Headline 2013 SweatUSA Fitness Festival in Atlantic City and Miami Beach

NEW YORK, June 5, 2013 /PRNewswire/ -- Now in its second season, the SweatUSA Fitness Festival (www.sweatusa.com) is a unique collection of internationally recognized celebrity fitness trainers, fitness clubs and organizations offering classes and insight on a variety of Health & Fitness topics to general consumers.

(Photo: http://photos.prnewswire.com/prnh/20130605/NY26487 )

Anchored by a fitness expo, the three-day event will feature exhibitors, fitness demonstrations, a nutritional village, social events, and an abundance of classes taught by the nation's most famous fitness instructors and institutions.  "SweatUSA is what the industry has been missing," says the renowned health, wellness and fitness expert Jillian Michaels. "It is a real way for the world's top experts and trainers to connect directly with their fans, providing them with the tools, information and motivation to get fit, and I'm excited to a part of such a ground breaking event!"

Originally launched under the name SweatAC in conjunction with Caesars Entertainment in Atlantic City, the Sweat program has now expanded to include Miami, Florida, with the festival taking place at the spacious Miami Beach Convention Center from October 11th-13th, with an encore at its original location, Caesars in Atlantic City, September 20th-22nd.

In addition to classes conducted by experts and celebrity trainers, SweatUSA will offer a wide variety of classes and experiences ranging from Zumba, kick boxing, yoga, spin, dance, MMA, aerobics, VIP events, wellness, nutritional seminars and much more.  The concept is to expose consumers to the variety of fitness options that exist in the market. 

"Fitness trainers have become celebrities because they hold the answers to living a healthier and more confident lifestyle," says SweatUSA founder, Joseph Anthony.

"It's time the fitness industry had its own Super Bowl and that's exactly what we've given them in SweatUSA," again says Anthony.

Registration fees for each event will range between $59 and $799, which include a weekend pass to the SweatUSA expo center and the ability to customize your own itinerary of classes.  Tickets are set to officially go on sale, Tuesday June 4^th.  Given the popularity with last year's event and this year's line up, tickets are expected to sell-out fast!

About SweatUSA

SweatUSA, http://www.sweatusa.com is an event property owned by VITAL Sports & Entertainment, a New York City based sports and entertainment marketing company.  Founded in 2011, VITAL Sports and Entertainment is the sister agency to VITAL Holdings Group, a full-service marketing agency who has done work for brands including American Family Insurance, Caesars Entertainment, MasterCard, American Express, and the US Army.

Contact: Dina Deen
VITAL Sports & Entertainment
(212) 520-4146
[email protected]

SOURCE VITAL Sports & Entertainment