Health And Wellness Market size is set to grow by USD 2069.2 bn from 2025-2029, increasing emphasis on promotion of health and wellness activities and programs boost the market- Technavio

NEW YORK, Jan. 28, 2025 /PRNewswire/ -- The global health and wellness market size is estimated to grow by USD 2069.2 bn from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of 7.1% during the forecast period. increasing emphasis on promotion of health and wellness activities and programs is driving market growth, with a trend towards growing influence of thermal and mineral springs and spas However, frequent product recalls poses a challenge.Key market players include Adidas AG, Amway Corp., Bayer AG, Beiersdorf AG, Core Health and Fitness LLC, Danone SA, David Lloyd Leisure Ltd., General Mills Inc., Glooko Inc., Herbalife International of America Inc., Johnson Health Tech Co. Ltd., LOreal SA, Nestle SA, Novo Nordisk AS, Ogilvie and Co., PepsiCo Inc., RSG Group GmbH, Shiseido Co. Ltd., The Procter and Gamble Co., Unilever PLC, and Vitabiotics Ltd..

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Market Driver

The Health and Wellness Market is experiencing significant growth due to increased consumer awareness and cultural developments. Sub-markets like alternative therapies, apparel, beauty and anti-aging, and fitness and exercise are thriving. Consumers are prioritizing balanced lifestyles, disease prevention, and mental health. Fitness consciousness is at an all-time high, with demand for fitness programs, equipment, and wearable technology. Functional foods, herbal supplements, and nutritional supplements are popular for overall well-being. Health monitoring devices and personalized nutrition schedules are also in demand. Agricultural fields are focusing on producing healthier foods. Mental health retreats, stress management products, and meditating are becoming essential for mental well-being. Preventative healthcare, including preventive screenings, is a priority. The cosmetics industry, skincare products, and beauty treatments are also growing. Government expenditure and healthcare infrastructure are improving, allowing for the latest technologies and traditional medical practices to coexist. The market includes treatment for physical and mental diseases, such as cancer, anxiety, depression, and sedentary lifestyle-related issues. Recreational activities and recreational wear are also part of the market. Overall, the Health and Wellness Market is a diverse and expanding field that caters to the needs of various populations, including women. 

The global health and wellness market is experiencing significant growth due to the increasing demand for treatments of various physical and mental conditions, such as rheumatism, circulation disorders, joint health improvement, spinal column ailments, bronchitis, and asthma. Thermal and mineral springs and spas have become increasingly popular worldwide to address these health concerns. In Europe, regions like France, Austria, Hungary, the UK, and Belgium are home to renowned thermal and mineral springs, including Bains de Dorres in the Pyrenees, Bad Gastein, Szechenyi Baths, Chateau des Thermes, and Buxton Thermal Spring, respectively. The number of spas and health resorts utilizing these natural resources has increased, catering to the growing consumer demand for spa services. 

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 Market Challenges

• The Health and Wellness Market is experiencing significant growth due to increased consumer awareness and cultural developments. Sub-markets like alternative therapies, apparel, beauty and anti-aging, and fitness and exercise are thriving. Consumers are seeking holistic approaches to general well-being, including mental health retreats, stress management products, and personalized nutrition schedules. Disease prevention is a major focus, with preventative healthcare, nutritional supplements, and functional foods gaining popularity. In the realm of physical fitness, fitness programs, fitness equipment, and wearable fitness technology are driving innovation. The agricultural fields are contributing with functional foods and herbal supplements. Mental health, including anxiety and depression, is a growing concern, leading to increased expenditure on mental health services and treatments. Government and healthcare infrastructure are investing in the latest technologies, such as health monitoring devices and preventive screenings. The cosmetics industry, skincare products, and beauty treatments are also seeing growth. Consumers are prioritizing healthy lifestyles, with a shift away from sedentary habits towards recreational activities and balanced diets. Overall, the market is witnessing an increased fitness consciousness and a demand for goods and services that promote well-being.
• The global health and wellness market faces a significant challenge due to frequent product recalls. These recalls negatively impact market growth by damaging industry reputation and imposing operational and financial burdens on companies. For instance, in February 2024, Agrotato, S A de C V, a Mexican firm, recalled its whole cucumbers due to Salmonella contamination detected by the FDA. Product recalls pose a considerable risk to consumer safety and market trust.

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Segment Overview

This health and wellness market report extensively covers market segmentation by

1. Product Type
• 1.1 Beauty and personal care products
• 1.2 Health and wellness food
• 1.3 Wellness tourism
• 1.4 Fitness equipment
• 1.5 Preventive and personalized health
2. Distribution Channel
• 2.1 Online
• 2.2 Offline
3. Geography 
• 3.1 North America
• 3.2 Europe
• 3.3 APAC
• 3.4 South America
• 3.5 Middle East and Africa

1.1 Beauty and personal care products- The global beauty and personal care market encompasses various subcategories, including cosmetics, shower gels, bathing soaps, skincare, haircare, deodorants, anti-aging skin creams, and more. Major players such as L'Oreal SA, Procter and Gamble Co., and Beiersdorf AG dominate this sector. The trend towards organic and natural products is escalating, as evidenced by Clariant's new sustainable formulation for face serums, hand masks, and skin oils derived from mulberry plant roots. This eco-friendly product effectively counters skin damage caused by disruptions in skin rhythms. Online retailers like Nykaa in India are driving market growth, making it an exciting space to watch. These factors contribute positively to the beauty and personal care products segment's expansion during the forecast period.

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Research Analysis

The Health and Wellness Market encompasses a range of sub-markets, including alternative therapies, apparel, beauty and anti-aging, fitness and exercise, herbal supplements, mental health, and skincare products. Consumers are increasingly seeking holistic approaches to maintain a balanced lifestyle and prevent illness through disease prevention, preventative screenings, and mental health retreats. Cultural developments and increased fitness consciousness have led to the popularity of traditional medical practices and treatment methods, such as acupuncture and yoga. The market also includes beauty treatments, stress management products, and wearable fitness technology. Cancer prevention is a significant focus area, with consumer expenditure on cancer treatments and preventative measures continuing to rise. Overall, the Health and Wellness Market caters to the growing demand for a healthy lifestyle and mental well-being.

Market Research Overview

The Health and Wellness Market encompasses a wide range of goods and services aimed at promoting general well-being, disease prevention, and mental health. Alternative therapies, such as meditation, yoga, and herbal supplements, have gained popularity as consumers seek holistic approaches to health. The apparel industry caters to fitness enthusiasts with activewear, while beauty and anti-aging treatments offer solutions for mental and physical well-being. Fitness and exercise, including fitness programs and equipment, are essential components of a balanced lifestyle. Functional foods and nutritional supplements provide essential nutrients for preventative healthcare. Cultural developments, such as increased fitness consciousness and mental health awareness, have led to the growth of sub-markets like mental health retreats, stress management products, and personalized nutrition schedules. Health monitoring devices, wearable fitness technology, and preventive screenings enable consumers to take a proactive approach to their health. The market includes agricultural fields like organic produce, digital devices like fitness bands and trackers, and government expenditure on healthcare infrastructure. The market caters to various populations, including women, and addresses physical diseases like cancer and mental diseases like anxiety and depression. Recreational activities, such as hiking and swimming, and traditional medical practices, like acupuncture and chiropractic care, also contribute to the market. Overall, the Health and Wellness Market offers a diverse range of goods and services to help consumers lead healthier lifestyles and maintain overall well-being.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

• Product Type
• Beauty And Personal Care Products
• Health And Wellness Food
• Wellness Tourism
• Fitness Equipment
• Preventive And Personalized Health
• Distribution Channel
• Online
• Offline
• Geography
• North America
• Europe
• APAC
• South America
• Middle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports anhd counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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SOURCE Technavio