Healthier Consumer Habits are Developing the Alternative Medicines Market

NEW YORK, July 5, 2018 /PRNewswire/ --

According to a report published by Market Research Future, the market for herbal medicine is expected to reach USD 111 Billion by the end of 2023. The market is projected to grow at a CAGR of about 7.2 % during the period of 2017-2023. There are several market drivers for the global herbal medicine market, including a growing aging population, increasing consumer awareness, little or no side effects, supplier innovations and the release of Current Good Manufacturing Practices for dietary supplements by the FDA. The tighter health budgets of the modern medicinal system, which has driven consumers towards the more economical and safer herbal medicine systems, is also an important factor. Shineco Inc. (NASDAQ: TYHT), Herbalife Nutrition Ltd. (NYSE: HLF), The Hain Celestial Group (NASDAQ: HAIN), United Natural Foods Inc. (NASDAQ: UNFI), GNC Holdings Inc. (NYSE: GNC)

In a report by Forbes, the Managing Director at TRAUB, the global development group, Kelsey Groome, explained the current the state of supplements market, "Wellness is an approach to living life that is becoming as second nature as brushing teeth… Brands that will have the biggest impact are ones that will make it accessible to more people to live a balanced life in mind, body and soul… The new age of supplements and vitamins focuses on being all natural and in line with the transparency millennials are seeking… what is going on in their body is key, and vitamins and supplements that can do that with a personalized approach are gaining market share."

Shineco Inc. (NASDAQ: TYHT) earlier this week, the Company announced breaking news that the, "official establishment of its Apocynum Industrial Integration Construction Project (the "Project") in Bayingolin Mongol ("Bazhou") Autonomous Prefecture. The Project is operated by the Company's joint venture company, Xinjiang Shineco Taihe Agriculture Technology Ltd. ("Xinjiang Taihe") and has secured local government approval.

Apocynum is unique among Chinese herbal medicine as it can be used in textiles. The scientific and technological innovations in Apocynum planting are expected to improve the ecological impact of cultivation and facilitate the effective protection and sustainable development of Apocynum raw materials. These advances are of great significance for improving the vegetation coverage rate of the Tarim River and conserving soil and water. The government of Bazhou stated that the implementation of this project is conducive to improving the ecological environment in parts of Bazhou, increasing employment, and increasing farmers' income and wealth, with major ecological, economic and social benefits.

The Company plans to build 280 greenhouse nursery bases, five modern farms, five mechanical peeling hemp factories, five environmental protection building materials factories, and five theme villages over 3 years. The Company will carry out overall regional planning and will advance the Project in stages on the basis of scientific agricultural management."

The Project aims to implement the goals of the "National Strategic Plan for Rural Vitalization" in the "19th National Congress" to boost rural incomes and living standards in an effort to combat unbalanced economic development in China. The Project was created to align with the development trends of agriculture in Xinjiang and the demands of the PRC market. Through the establishment of a standardized production demonstration base for Apocynum, the improvement of product market competitiveness and comprehensive benefits, and the adjustment and optimization of regional agricultural structure, the Project aims to strengthen the local rural economy and promote the industrialization and commercialization of Apocynum projects."

Mr. Yuying Zhang, Chairman and Chief Executive Officer of Shineco, stated, "We utilize the unique local resources in Bazhou to expand and strengthen the globally unique Apocynum industrial chain, which we expect to play an important role in promoting the development of the regional economy, alleviate poverty, and improve standards of living for local farmers and herdsmen. In addition, the construction of the Apocynum planting area may positively impact the Bazhou local climate and protect the natural ecological environment for the benefit of future generations."

Mr. Zhang continued, "When the project is completed, we expect to achieve annual output goals for Apocynum fabric, Apocynum tea, building materials and Apocynum honey of 300,000 tons, 20,000 tons, 300,000 cubic meters and 100,000 kilograms respectively. We also expect to attract 100,000 tourists per annum. We estimate that total revenue may reach RMB 12.5 Billion with an investment return rate projected at as high as 135.6%."

Herbalife Nutrition Ltd. (NYSE: HLF) is a global nutrition company whose purpose is to make the world healthier and happier. The Company has been on a mission for nutrition - changing people's lives with great nutrition products & programs - since 1980. Herbalife Nutrition recently announced results from two studies presented during Poster Sessions at the American Society for Nutrition (ASN) Annual Meeting in Boston, from June 9-12. The study's objective was to examine the impact of changes in daily values (DVs) from the new labeling regulations, issued by the Food and Drug Administration (FDA) in 2016, on the Nutrition Rich Food Index of the nine major USDA food groups. The term "nutrient density" was introduced as a concept for identifying foods that ideally contain a spectrum of key essential nutrients and limit the so-called "negative" nutrients. The Nutrition Rich Food Index is a validated and formal metric tool in measuring the nutrient density of individual foods, as well as meals. Simon Sum, DCN, RDN, ACSM-CPT, FAND, Manager, Product Science and R&D at Herbalife Nutrition, said, "Our research determined that the changes to the daily values were found to have a significant impact on the NRF index scores for many of the frequently consumed food items in major food groups other than vegetables. This study is a further validation of the importance of nutrient density in maximizing nutrition, while limiting excessive calories," continued Mr. Sum. "While the impact on the NRF index of each food item may not affect the Index of the food group as a whole, the Index and other nutrient density scores should be updated constantly to reflect current regulations and the nutrients of current public health concerns."

The Hain Celestial Group (NASDAQ: HAIN), headquartered in Lake Success, NY, is a leading organic and natural products company with operations in North America, Europe, Asia and the Middle East. The Company recently announced that over 75 new products that will be featured at Natural Products Expo West, the leading trade show in the natural, organic and healthy products industry, attracting over 80,000 industry professionals and 30,000 exhibits annually, which opens on March 9th. "We are excited to feature our brands and new product innovation at Expo West while celebrating our 25th anniversary as a leading natural and organic, better-for-you products company," said Irwin D. Simon, Founder, President and Chief Executive Officer. Hain Celestial Group introduced Arrowhead Mills®, one of America's trusted brands for over 50 years, will introduce Protein Flour and Protein Pancake and Waffle Mix, both made using 100% plant-based ingredients in a convenient re-sealable bag. The Protein Flour delivers 10 grams of protein per serving while the Protein Pancake and Waffle Mix delivers 16 grams of protein per serving. These items are made using a base of organic chickpea flour, providing an exciting addition to any plant-based diet. Earth's Best Organic® brand expands its line of Better-For-You formula feeding options with Organic Gentle Infant Formula and Non-GMO Plant Based Infant Formula to offer consumers a variety of products to meet their infants' feeding needs. The Company also introduced Earth's Best Organic® Sesame Street line will feature a wide array of product innovation including Organic Sweet Potato Carrot Sunny Days Snack Bars®, Organic Oaty Fruit Snack Bars, Organic Pea Crisps and Organic Frozen Mini Muffins as it continues to expand its product offerings with more Better-For-You options.

United Natural Foods Inc. (NASDAQ: UNFI) delivers healthier food options to people throughout the United States and Canada. UNFI distributes over 110,000 products to more than 43,000 customer locations including natural product superstores, independent retailers, conventional supermarket chains, e-commerce retailers, and food service customers. The Company recently reported its financial results for the third quarter of Fiscal 2018, ended April 28th, 2018. Net sales for the third quarter of fiscal 2018 increased 11.8%, or USD 279.3 Million, to USD 2.65 Billion from USD 2.37 Billion in the third quarter of fiscal 2017 due to the continued increase in demand for our products. "We delivered strong results for the quarter underscoring the strength of our market position as we continue to grow amid a continuous change in the retail landscape. UNFI continues to be an important connector between manufacturers, brick and mortar retailers as well as eCommerce customers. We are pleased with the continued momentum in our business and we continue to work to balance and improve upon the challenges associated with this higher-than-expected growth. Our outlook for the remainder of fiscal 2018 has improved, as reflected in the revised guidance." said Steven L. Spinner, Chairman and Chief Executive Officer.

GNC Holdings, Inc. (NYSE: GNC), headquartered in Pittsburgh, PA, is a leading global specialty health, wellness and performance retailer. GNC connects customers to their best selves by offering a premium assortment of health, wellness and performance products, including protein, performance supplements, weight management supplements, vitamins, herbs and greens, wellness supplements, health and beauty, food and drink and other general merchandise. This assortment features proprietary GNC and nationally recognized third-party brands. GNC recently announced that Dr. Guru Ramanathan, Chief Innovation Officer and Senior Vice President, is a recipient of the Natural Products Association's (NPA) President's Award, an annual award recognizing an individual who has made long-term contributions or a one-time significant impact to the natural products industry. The NPA recognized award recipients at its annual event, The Big Natural, on June 8 in Las Vegas, Nev. This year's President's Award lauded GNC's efforts to drive change in the industry to increase consumer confidence and improve food safety globally from farm to fork through their participation in the Supplement Safety Compliance Initiative (SSCI). "GNC has been a pioneer in establishing industry standards and providing a footprint for other leaders in our space," said Ken Martindale, Chief Executive Officer of GNC. "This recognition by the NPA is a testament to our commitment to innovation and providing the highest quality products for our consumers - and is another important step in continuing to elevate GNC as an industry leader."

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