holic holic - Women's Fashion Brand Alluring Housewives Globally

- Increased sales tenfold in the global market compared with the previous year, growing into a global brand

Mar 18, 2016, 09:00 ET from holic holic

SEOUL, South Korea, March 18, 2016 /PRNewswire/ -- A Korean women's wear brand, 'holic holic (www.holicholic.com)' increased its sales tenfold in the global market in 2015 compared with the previous year growing into a global brand. This achievement was made only in 2 years after it has been receiving offers from buyers and agencies from all around the globe, thus deciding to challenge the global market in 2013.

"We have been receiving offers from buyers in many countries in addition to individual orders from customers overseas even when we were operating in Korea only," explained CEO Moon Sun-young, 33. She also added that the growing global popularity of the Korean Wave was also one of major reasons holic holic has decided to start a full-scale operation overseas.

holic holic started out in Korea in 2007 and has made continuous growth while introducing achromatic, natural, and modern style products through clever, yet stimulating coordination.

Its products are known for having excellent quality and design, and are greatly popular among housewives in their 30s-40s, sometimes considered to be the "pickiest" customers. More than 70% of holic holic's customers have returned more than twice to repurchase items.  

Currently, the products of holic holic can be purchased through its Korean, English (en.holicholic.com), Japanese (jp.holicholic.com), and Chinese (cn.holicholic.com) sites developed by the global e-commerce platform, cafe24 (www.cafe24.com). The offline shop, opened to reflect customers' requests, is located in Daebong-dong, City of Daegu, Korea.

CEO Moon went on to say, "We are striving to make better achievements by renewing our shopping sites to reflect the culture and main traits of different countries as well as by holding regular promotions. For we have built up our competitiveness through quality rather than price, we will continue to make efforts to keep our customers' trust strong."

SOURCE holic holic