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Holosfind, a public Company Listed on Alternext/Euronext (ALHOL), Unveils Social Retail®, a Unique Sales and Marketing Platform that Will Enable Retail Chains to Centralize the Management of Customer Facing Communications in Real Time: Audio/Video Content, Beacons for Geo-Location, and Personalized Messaging for Smart Phones, Social Media communications and more


News provided by

Holosfind

Oct 29, 2014, 01:46 ET

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NEW YORK, Oct. 29, 2014 /PRNewswire/ -- Social Retail® is an innovative platform, the first of its kind, expressly designed for retail chain marketers across all categories. It features a single software platform that will enable retailers to fully integrate and simplify the management of virtually all their consumer facing communications. The Social Retail® Platform provides chain retailers true brand communication convergence: enabling real-time broadcast of customer relevant brand information at all points of sale, from a single interface for the entire store network, retailers can centrally manage, down to an individual store level, all audio and video, as well as beacons for geo-location and sending personalized messages to the smart phones of customers in store proximity. The software will also soon enable retailers to manage all social media and most other communications from a consistent, single source.

Optical Center, a European chain with more than 400 stores in France, Luxembourg, Switzerland, Belgium and Spain has been successfully using this technology platform for the management of its video and audio streaming.

Social Retail® Platform allows retailers to easily and in real time:

- Centrally manage audio and video stream, via a single device for better management and programming of the brand communication to the individual stores.

- Manage beacon campaigns by store or across all geo located outlets.

- Send personalized messages and special offers when a customer approaches retail stores.

- Manage and distribute all types of media: photos, music, videos, slide shows, web content, RSS feeds, at each point of sale (single and multi-screen management).

The upcoming release of additional features will make this platform enormously robust and invaluable by creating marketing efficiencies not possible before-- enabling the retailer to:

  • Remotely or locally manage marketing messages and communication campaigns.
  • Disseminate brand messages and identity directly and simultaneously on social networks.
  • Develop customized client modules that handle extraction of data.
  • Integrate platform customer data in client CRM.

The concept of this convergence solution stems from the needs of brands to communicate and directly link their outlets with their customers in a more efficient and consistent manner.

Social Retail® is sold by SaaS subscription model, starting at $50 per store per month in the US market (40 euros in Europe), with a 24 month contract commitment for a minimum of 100 outlet locations. Distribution will be direct to retail clients, and through agencies. Marketing and communication operations for the platform will be from New York, where Holosfind's Social Retail subsidiary is based.

Social Retail® is a product of Digital Social Retail Inc. (a division of the established digital marketing agency Holosfind). Holosfind is listed on Alternext (ALHOL).

Holosfind's Founder and CEO, Sylvain Bellaiche said: "More than a technology, we invented an "ecosystem concept"; the DNA of our business has always been and continues to be to create traffic for our clients on search engines and digital media. With current technology and our platform, we strive to keep the pricing model affordable to enable retail chains to easily incorporate this groundbreaking platform into their operations."

Mr. Bellaiche added: "As I have stated in recent months, we aim to increase our turnover by a factor of 20. We now have the market and the offering to do so. Our sales objectives will be achieved in the coming months. I thank all the teams who worked tirelessly to launch our platform in Paris, Jerusalem and New York as well as our shareholders for their confidence."

About HOLOSFIND - REFERENCEMENT.COM
The HOLOSFIND Group - REFERENCEMENT.COM founded in 1996 by Mr. Sylvain Bellaiche develops a unique offering in the market through its REFERENCEMENT.COM offering, and now its convergence platform SOCIAL RETAIL ®.

REFERENCEMENT.COM is a leading SEO and SEM field in the airline industry, including managing budgets for Air Caribbean.

DIGITAL SOCIAL RETAIL, the American division of the Group, provides an ecosystem that is revolutionizing the customer relationship for chain stores.

Certified "Innovative Company" by OSEO innovation, HOLOSFIND is eligible for FCPI and PEA-PME investments in France. HOLOSFIND  is listed on NYSE Alternext – Paris

ISIN : FR0010446765 – ALHOL (Visa AMF : 08-090)

Dennis S. Dobson

Sylvain Bellaiche

Thierry Lemonnier

203-258-0159

Founder, CEO

CFO


+331 73 54 75 00

+331 73 54 75 00

SOURCE Holosfind

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