LONDON, Aug. 4, 2014 /PRNewswire/ -- Reportbuyer.com has added a new market research report:
With a strong ambition to improve the living standards of its citizens, the new government introduced a series of policies in 2013 relating to the housing market in China, which aimed to restrict speculation and over-investment in real estate. Consequently, demand for new houses, especially for second or third homes, declined, which also slowed growth for home and garden.
Euromonitor International's Home and Garden in China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2018 illustrate how market demand is expected to evolve in the medium-term
Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HOME AND GARDEN IN CHINA
Euromonitor International
July 2014
LIST OF CONTENTS AND TABLES
Executive Summary
Dampening Real Estate Market Hampers Further Growth of Home and Garden
Rigid Demand Continues To Underpin the Entire Industry
Tighter Market Leads To Greater Consolidation
Internet Retailing Is the Most Dynamic Distribution Channel
the New Second Child Policy Is Expected To Bolster Market Growth
Key Trends and Developments
Tightened Real Estate Policies Dampen Home and Garden Growth
Child-orientated Families Underpin Home Products, Especially Those for Children
Traditional Retailers Encounter Challenges From New Distributors
Market Data
Table 1 Sales of Home and Garden by Category: Value 2008-2013
Table 2 Sales of Home and Garden by Category: % Value Growth 2008-2013
Table 3 NBO Company Shares of Home and Garden: % Value 2009-2013
Table 4 LBN Brand Shares of Home and Garden: % Value 2010-2013
Table 5 Distribution of Home and Garden by Format: % Value 2008-2013
Table 6 Forecast Sales of Home and Garden by Category: Value 2013-2018
Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources
Guangdong Huarun Paints Co Ltd in Home and Garden (china)
Strategic Direction
Key Facts
Summary 2 Guangdong Huarun Paints Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Guangdong Huarun Paints Co Ltd: Competitive Position 2013
Lock & Lock Co Ltd in Home and Garden (china)
Strategic Direction
Summary 4 Lock & Lock Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 Lock & Lock Co Ltd: Competitive Position 2013
Shenzhen Fuanna Bedding & Furnishing Co Ltd in Home and Garden (china)
Strategic Direction
Key Facts
Summary 6 Shenzhen Fuanna Bedding & Furnishing Co Ltd: Key Facts
Summary 7 Shenzhen Fuanna Bedding & Furnishing Co Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 1 Shenzhen Fuanna Bedding & Furnishing Co Ltd: Fuanna in Shanghai
Private Label
Summary 8 Shenzhen Fuanna Bedding & Furnishing Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 9 Shenzhen Fuanna Bedding & Furnishing Co Ltd: Competitive Position 2013
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 8 Sales of Gardening by Category: Value 2008-2013
Table 9 Sales of Gardening by Category: % Value Growth 2008-2013
Table 10 NBO Company Shares of Gardening: % Value 2009-2013
Table 11 LBN Brand Shares of Gardening: % Value 2010-2013
Table 12 Distribution of Gardening by Format: % Value 2008-2013
Table 13 Forecast Sales of Gardening by Category: Value 2013-2018
Table 14 Forecast Sales of Gardening by Category: % Value Growth 2013-2018
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Sales of Home Furnishings by Category: Value 2008-2013
Table 16 Sales of Home Furnishings by Category: % Value Growth 2008-2013
Table 17 NBO Company Shares of Home Furnishings: % Value 2009-2013
Table 18 LBN Brand Shares of Home Furnishings: % Value 2010-2013
Table 19 Distribution of Home Furnishings by Format: % Value 2008-2013
Table 20 Forecast Sales of Home Furnishings by Category: Value 2013-2018
Table 21 Forecast Sales of Home Furnishings by Category: % Value Growth 2013-2018
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 22 Sales of Home Improvement by Category: Value 2008-2013
Table 23 Sales of Home Improvement by Category: % Value Growth 2008-2013
Table 24 NBO Company Shares of Home Improvement: % Value 2009-2013
Table 25 LBN Brand Shares of Home Improvement: % Value 2010-2013
Table 26 Distribution of Home Improvement by Format: % Value 2008-2013
Table 27 Forecast Sales of Home Improvement by Category: Value 2013-2018
Table 28 Forecast Sales of Home Improvement by Category: % Value Growth 2013-2018
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Homewares by Category: Value 2008-2013
Table 30 Sales of Homewares by Category: % Value Growth 2008-2013
Table 31 Sales of Homewares by Material: % Value Breakdown 2009-2013
Table 32 NBO Company Shares of Homewares: % Value 2009-2013
Table 33 LBN Brand Shares of Homewares: % Value 2010-2013
Table 34 Distribution of Homewares by Format: % Value 2008-2013
Table 36 Forecast Sales of Homewares by Category: % Value Growth 2013-2018
Read the full report:
For more information:
Sarah Smith
Research Advisor at Reportbuyer.com
Email: [email protected]
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Website: www.reportbuyer.com
SOURCE ReportBuyer
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