HouseLens Partners With Innovative Real Estate Group
Professional video, 3D, and photos will supercharge IRE Group listings
NASHVILLE, Tenn., May 19, 2015 /PRNewswire/ -- HouseLens Inc., the nation's largest provider of visual marketing services for real estate, is partnering with Denver-based Innovative Real Estate (IRE) Group to bring mobile-first full-motion walk-through video, interactive 3D models and professional photography to the brokerage's 200 agents.
"For brokerages to be successful, we've got to have a compelling online presence. Professional photos, video and 3D are what we need to grab the attention of today's Internet-focused, visually oriented home buyer," says IRE Group President Scott Nordby.
He also points to the convenience of outsourcing visual content, rather than spending resources on producing it in-house.
"Why build it when you can buy it?" Nordby says. "It's really about professionals serving professionals. This partnership frees up IRE Group's real estate professionals to serve their clients while the visual marketing professionals serve IRE Group."
For HouseLens, partnering with IRE Group is a natural next step in the company's ongoing expansion.
Founded in 2007, HouseLens has since expanded into 41 major U.S. real estate markets. The company's goal for 2015 is to expand into the nation's remaining Top 50 markets and launch internationally.
"It's exciting to partner with a pioneer like Scott," says HouseLens CRO David Greenberg. "He's leading the pack in terms of providing a supportive, balanced environment for his agents. And he understands that offering the latest visual marketing technology is key to fostering their success."
About HouseLens
HouseLens Inc. is the nation's largest provider of visual marketing services for real estate. The company produces full-motion walk-through listing videos, professional photography, 3D models, agent video bios, broker promotional videos, and more. For more information, visit houselens.com or contact Marketing Communications Coordinator Kathryn Royster at [email protected].
Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/0-DenverPR.mp4
SOURCE HouseLens Inc.
Related Links
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article