How Businesses can Create Jobs in a Slow Recovery

CAMBRIDGE, Massachusetts, September 4, 2012 /PRNewswire/ --



A new paper from Monitor Group partner Pedro Arboleda and UC Berkeley Professor Steven Weber explains why creating new jobs is now a strategic corporate imperative.

Arboleda and Weber show that job growth is essential if companies are to create and sustain real value for shareholders, as well as all of their stakeholders.

The next Labor Department job report on Sept. 7th may have significant impact on the Presidential campaigns, and it definitely will put even more pressure on American business leaders to revive their companies' workforces.

This new paper frames solutions for company leadership seeking to create jobs and drive new value.  It outlines how and why corporate leaders -- management and board of directors -- must now think proactively about job creation as a critical output by which their success is measured, not just an input toward value creation.   In their paper, the authors drew from extensive research in the US and abroad to understand how labor has begun to straddle both sides of the ledger.

The report is titled "Put us to Work; Responding to the new Jobs Creation Imperative" and is available at http://www.monitor.com.

"When we began our research, we expected to find executives that would acknowledge the importance of job creation for perceptual or brand value. But we found that the value ran much deeper," says Weber.  "In fact, successful job-creating companies showed consistently strong returns across other measures of performance, as well."

"Similarities between job-creators continued," adds Arboleda. "We found distinctive trends in the ways in which these executives encouraged and fostered job creation as a strategic goal within in their organizations and the benefits those organizations gained in key shareholder value-driven initiatives."

The report outlines seven strategies in particular, from putting a premium on flexible access to skilled labor, to closer coordination between key operational and government relations units.  Pursuing initiatives on a launch-and-learn basis is also a recommendation.  The report argues that companies that move forward quickly on new job-creating strategies will benefit from government and public support, and stand to gain as pioneers on a re-emerging front for competitiveness.

The report includes case studies about creative and effective strategic job-creation initiatives from Danfoss, Biogen Idec, and Lockheed Martin, among others.

About Monitor

Monitor is an international consulting firm that works with the world's leading corporations, governments, and social sector organizations to drive growth. Monitor offers a range of services to deliver sustainable results: Strategy and Uncertainty, Innovation, Leadership and Organization, Marketing, Economic Security and Competitiveness, and Social Action.

Monitor brings leading-edge ideas, approaches, and methods to bear on clients' toughest problems and biggest opportunities. Headquartered in Cambridge, Massachusetts, the firm employs more than 1,200 people in 16 countries worldwide. http://www.monitor.com

CONTACT:
Laura McGoff
Monitor Group
2 Canal Park,
Cambridge, MA 02141
Tel: +1-617-252-2371
[email protected]

SOURCE Monitor