HP Collaborates With Rossignol to Deliver Notebooks That Let You Express Your Style on and off the Slopes
GENEVA, December 10, 2010 /PRNewswire-FirstCall/ -- HP today announced the launch of two limited edition notebooks developed with Rossignol, (http://www.rossignol.com/) the mountain lifestyle brand especially for snow sports fans. Part of a truly integrated design experience, spanning skiwear and technology, these products have been created for those who want to express their sense of style and have unlimited entertainment at their fingertips. The HP Pavilion dv6 Rossignol edition notebooks (http://www.hp.com/eur/rossignol) complement the Attraxion VIII Echo for women, and the Freeride S7 for men, Rossignol skis and accessories to create the ultimate stylish technology for mountain lifestyle fanatics. Each notebook comes with exclusive content and a complementing notebook sleeve.
High-quality materials create a simple, clean look that seamlessly fits into the lives of style conscious consumers. The HP Pavilion dv6 Rossignol edition notebook PCs can also be customised with a choice of exclusive wallpapers, designed by Rossignol.
Jean-Pierre LeCalvez, vice-president, marketing, HP Personal Systems Group, EMEA, said: "Winter sports fans are looking for new ways to express their style and make a statement. Performance technology sits at the heart of the snow sports lifestyle, so it's logical to extend the Rossignol design ethos to the new HP Pavilion dv6 Rossignol edition. It delivers great design and reliable performance with software to help share experiences and stay connected."
The Rossignol skis have been developed with a strong environmental ethos, therefore, the team have ensured that the notebook's packaging is printed with soy/water based inks and made with recycled materials. Further accessories are available to complement the notebooks including optical mice, long life battery and HP stereo headsets.
Yann Laphin, Rossignol Group International Communication Director, said: "For all winter sports enthusiasts, Rossignol is the true legendary brand. We share common values with HP such as technological leadership and a passion for innovation. This year we've taken our partnership a step further and co-created the striking new HP Pavilion dv6 Rossignol edition notebooks. A perfect accessory to our ski collection, stylish without compromising on quality or performance, we're confident these notebooks will be on many of our customers' wish-lists this season."
Price and availability - The Pavilion dv6 Rossignol edition notebooks will be available from mid January 2010 starting at EUR699. - Visit hp.com/eur/rossignol for more information
About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.
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SOURCE HP and Rossignol
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