HYLA™ Mobile Records Largest Monthly Turn-in Volume of 1.6 Million Mobile Devices Following iPhone 6 Launch

DALLAS, Oct. 15, 2014 /PRNewswire/ -- Signaling growing consumer awareness and appetite for mobile device trade-in, HYLA Mobile today announced that the company secured approximately 1.6 million mobile device trade-ins worldwide in September, corresponding to the launch of the iPhone 6 and 6 Plus. The trade-ins represent a 75 percent increase in month-over-month collections from last year. 

"Our record trade-in volume in September demonstrates a crucial shift in the consumer mindset," said David Edmondson, CEO of HYLA Mobile. "Carriers and consumers are beginning to understand the value and opportunities that their old devices represent not only for themselves, but also for others around the world."

As seen in the trade-in messaging and promotions included in major carrier campaigns supporting the launch of the iPhone 6: carriers and consumers alike understand the value of pre-owned devices. HYLA Mobile has supported both carriers and OEMs in realizing the benefits of incentivized trade-in programs, and the substantial increase in trade-ins connected with the iPhone 6 launch speaks to the traction that these programs have gained not just in the United States, but also in other established markets.

"One of our goals is to change how the mobile ecosystem thinks about its mobile devices and their value," Edmondson said. "HYLA Mobile started by challenging the status quo. In doing this through mobile trade-in, we're giving people around the globe a world of new opportunities that are only available when connectivity is possible."

HYLA Mobile's milestone of 1.6 million device trade-ins in one month shatters the company's previous record of 1.3 million devices collected in June 2013. HYLA possesses the largest repository of data related to the status of returned devices, which offers unique insights. HYLA's state-of-the-art technologies and advanced processes enable its customers to offer promotions dynamically and manage them in a real-time environment.

The millions of devices that have been collected through HYLA Mobile's carrier and retail in-store programs are redistributed in both developed and emerging markets. These devices are crucial in bridging the digital divide as they offer consumers access to high quality devices for a lower cost, providing digital connectivity and creating opportunities around the world.

About HYLA Mobile

HYLA Mobile (formerly eRecyclingCorps) is one of the world's leading providers of mobile device trade-in and reuse solutions. Since its founding in 2009, HYLA Mobile has worked to extend the life cycle of mobile devices to build economic opportunity and enable information access for new users, while helping to protect our planet. HYLA Mobile operates in seven countries and partners with leading carries such as AT&T, Verizon and Orange across a network of more than 16,000 retail locations to provide instant, in-store trade-in credit for used mobile devices. The high-quality, cleared devices are resold to consumers around the world, extending access to affordable, high-quality wireless technology in developed and emerging markets. HYLA Mobile has completed more than 25 million mobile device trade-ins since its founding in 2009. HYLA Mobile is based in Dallas, Texas, with European headquarters in Belgium. To learn more about how HYLA Mobile is changing the way people think about used mobile devices, visit www.HYLAMobile.com. 

SOURCE HYLA Mobile

Related Links

http://www.hylamobile.com