"I and love and you" Natural Pet Food Gets "Unleashed"

BOULDER, Colo., Oct. 22, 2012 /PRNewswire/ -- "I and love and you", a Boulder, CO-based natural pet care brand whose products are formulated by a holistic veterinarian, announced today that it has launched into more than 50 Unleashed by Petco® stores across the country.

"I and love and you" products are made with premium ingredients and are free of any artificial preservatives, colors, additives and fillers.  Created in the United States, the company's high-quality products are a new option for pet owners looking for a total pet care solution for the health and wellness of their dogs and cats.

"Unleashed by Petco® stores offer pet parents the opportunity to purchase premium natural, organic and raw products in a neighborhood setting," said Marty Grosjean, co-founder and CEO of 'I and love and you'. "'I and love and you' is the total pet care brand for Unleashed by Petco® shoppers looking for a complete pet care solution in natural health and wellness."

Starting on October 27, 2012, the first 50 shoppers at each Unleashed by Petco® to purchase $20 or more in "I and love and you" products will receive an exclusive co-branded "I and love and you" and Unleashed by Petco® reusable tote bag.

"I and love and you" products can also be purchased online at petco.com. To learn more about "I and love and you" go to iandloveandyou.com.

About "I and love and you"
Founded in 2012 and fueled by espresso and a team of industry veterans and pet care experts, "I and love and you" (iandloveandyou.com) is a new line of over 50 high-quality natural pet products formulated by a holistic veterinarian to help pet parents care for their pet's entire health.  The company's product line includes pet food, treats, vitamins and nutritional supplements, grooming care, and flea and tick protection.

About Unleashed by Petco®
Anything but ordinary, Unleashed by Petco® offers exceptional customer service in a fun, pet-friendly environment. We always encourage shopping with your pet. We've got a wide variety of your favorite brands. Our knowledgeable associates make finding the right nutrition and healthy pet essentials a snap. If you're looking for fashionable pet apparel, we've got that too. Best of all, we're conveniently located right in your neighborhood.  Visit Unleashed by Petco® today!  unleashedby.petco.com

For more information, contact:
Lindsay Whitcher
[email protected]
303.579.5792

SOURCE “I and love and you”