HOLLYWOOD, Calif., April 21, 2016 /PRNewswire/ -- Green Cures & Botanical Distribution Inc. (OTC:GRCU) wants consumers to know the meaning behind "420" and its impact on GRCU and its creation of its hemp based product lines. 420 Week may have been started by an obscure group on a college campus in 1971 who celebrated cannabis culture, but now, 45 years later, icons and celebrities around the globe along with millions in the lifestyles celebrate 420.
April 20 (also called "420") has become a counterculture holiday in North America, where people gather to celebrate and consume cannabis. A group of people in San Rafael, California, calling themselves the Waldos because "their chosen hang-out spot was a wall outside the school," used the term in connection with a fall 1971 plan to search for an abandoned cannabis crop that they had learned about, based on a treasure map made by the grower. The Waldos designated the Louis Pasteur statue on the grounds of San Rafael High School as their meeting place, and 4:20 p.m. as their meeting time.
Now, 45 years later, the Cannabis industry, the industry which GRCU is based upon, has spawned a massive multi billion dollar industry and support from global icons. These icons and leaders may not be endorsing GRCU and its product lines of hemp oils and skin care products being developed directly, but GRCU is expanding its business partially due to consumer demand triggered when icons and leaders have come out publicly to support the industry. Hollywood Hemp and Iconic Beverages are owned by GRCU, which is positioning itself to be a leading supplier of hemp based products to be offered in hair care products, skin care, beverages and other products the company is currently busy developing.
Richard Branson went so far as to say that given the opportunity to do so legally, he "would invest" in the marijuana industry.
"We won't be rushing past stop signs to get into this craze, but we will be building a rock solid business based on real distribution, marketing and proprietary products we currently own and are expanding," said Michael Lajtay, Chief Operating Officer of GRCU.
Green Cures & Botanical Distribution is a leading industrial hemp and botanical product innovator. We provide premium hemp-infused nutritional supplements, sports wellness, and complete body care products. From concept to production, and distribution, Green Cures & Botanical Distribution is continuously creating and introducing products that promote a healthy lifestyle. Icon Beverages will make up the beverage division of GRCU which will feature celebrity iconic notables who are recognized worldwide.
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SOURCE Green Cures & Botanical Distribution Inc.