LAS VEGAS, Sept. 5, 2017 /PRNewswire/ -- Produced by Watts Marketing, Clif Bar CrossVegas kicked off in Las Vegas in 2007, and has become the top international cyclocross event outside of Europe, with competitors from over a dozen countries. This week Watts Marketing and idrink announced their partnership for 2017 with designation of idrink as "official water of CrossVegas."
idrink COO, Nick Pargaz, said, "We are pumped and ready to hydrate the thousands of elite cyclists, VIP guests, media, and volunteers at CrossVegas."
President, Mariah Fineman, shared Mr. Pargaz's sentiment and added, "It seems fitting that idrink is the official water for CrossVegas. idrink Multi Vitamin water and CrossVegas are both local, and have received unparalleled community support. We wish all of the world-class racers well as they navigate the grueling course, and know that they will benefit from the rapid cellular hydration that idrink provides."
Race Director Brook Watts commented, "Every athletic effort requires proper hydration and cyclocross in a climate like Las Vegas may be the ultimate test. The unique formulation of idrink promises to keep the athletes, staff and guests at CrossVegas performing at the highest level."
Competitors are encouraged to hydrate with idrink prior to the race. idrink is available in over 500 convenience stores in Las Vegas, including Terrible Herbst, Pit Stop, and Get N Go.
CLIF BAR CROSSVEGAS 2017
DESERT BREEZE SOCCER COMPLEX
SEPTEMBER 20, 2017 (WEDNESDAY)
GATES OPEN AT 2 P.M.
GreenOne Holdings, the creators of idrink, is a nutrient company that developed the world's first multivitamin water. More specifically, idrink is made by a proprietary technology called nanotechnology. Nanotechnology "nano sizes" the nutrients to 1/1000 the size of a red blood cell, which allows for hydration on a cellular level. Simply put, nanotechnology means that when you drink idrink, the nutrients are absorbed rapidly into the body and are bioavailable to "go to work."
Everything else you ingest has to be digested into the walls of your stomach through a longer and much less efficient process (many times the acids in the walls of your stomach break down and destroy much of the vitamins or you expel the rest). idrink hydrates at a cellular level. Additionally, idrink uses an expensive, all-natural alkaline mix in their process to be shelf stable for at least two years. idrink is a "green company" with natural vitamins, zero taste, zero fillers, and is GMO and BPA free.
Green One Holdings is based out of Las Vegas, NV and Nevada Beverage (Budweiser) is the distributor.
Clif® Bar CrossVegas is organized by Watts Marketing Inc. of Longmont Colorado and has become a fixture on the U.S. cyclocross calendar. It is the largest cyclo-cross race outside of Europe attracting 10,000 spectators and racers from over a dozen nations to Desert Breeze Soccer Complex in Las Vegas on Wednesday September 20, 2017. Complete information including schedule, hotel information, sponsorship and admission is available at www.crossvegas.com. Follow on Twitter @CrossVegas. Contact Brook Watts, 303-684-9170, firstname.lastname@example.org.