INVER GROVE HEIGHTS, Minn., Oct. 12 /PRNewswire/ -- IGH Solutions, a division of Taylor Corporation, is pleased to announce that it has entered into a strategic relationship with Giftango Corporation, the leading virtual gift card company. Under the agreement the companies will work together to bring both virtual and plastic gift card solutions to their customers.
IGH is ranked by the Nilson Report as the world's largest provider of gift cards. The relationship between IGH and Giftango marks a major endorsement of the growing importance of mobile and electronic gift cards in the pre-paid market, according to Barb Cederberg, CEO of IGH Solutions.
"We are excited about this opportunity to partner with Giftango, a company that will be central in shaping the future of the stored value market," Cederberg said. "For more than 10 years IGH Solutions has been the leading provider of stored value gift cards and other card products, and this partnership will further enhance our offerings and eCommerce solution."
Retailers who utilize IGH's eCommerce solutions will be able to manage channel sales, issue and fulfill physical and virtual stored value cards, execute marketing campaigns, offer promotions and track deliverability statistics and analytics never before available in stored value. Channel partners can track sales and distribution across the variety of stored value processors and merchants, from a single cohesive platform.
IGH Solutions' partnership with Giftango follows the recent announcement that Taylor Corporation invested in the Series B round of Giftango. Giftango plans to use the proceeds to continue its growth and expansion into the digital eGift card market.
"We are excited to work with IGH Solutions in pushing new products to the market that leverage the strengths of both organizations. Merchants are asking for this, and they expect refined solutions that embrace the changes happening in this market," said David Nelsen, CEO of Giftango.
About IGH Solutions, Inc
IGH Solutions offers industry-leading design and manufacturing expertise in creating standard and custom card packaging from initial concept to individual consumer personalization and fulfillment. IGH Solutions is a world leader in plastic card printing, personalization and fulfillment with an emphasis on gift, loyalty and membership cards. For more information on IGH Solutions, visit http://www.ighsolutions.com.
Giftango is the digital eGifting Solutions Company. Giftango offers a number of platforms for merchants, resellers and mobile developers for their eGift card programs. Giftango is integrated with ten gift card processors and has patent pending technology focused on security, deliverability and management of stored value solutions. Through Giftango, merchants can manage channel sales, offer promotions and track deliverability and statistics never before available in stored value. Channel partners can manage sales and distribute across a variety of stored value processors and merchants from a single cohesive Admin and programming toolset. To learn more about Giftango, visit http://www.giftango.com.
SOURCE IGH Solutions