imperson Launches imperson.ai, A New Bot-Authoring Platform With Professional Tools For Digital Agencies
The startup behind industry leading conversational bots wants to help brands break free of linear, menu-based messaging experiences
LOS ANGELES, July 20, 2016 /PRNewswire/ -- imperson (www.imperson.com), a Disney Accelerator 2015 alum, announced today the release of its enterprise platform, imperson.ai (www.imperson.ai), for creating, testing, deploying and managing conversational bots across Facebook Messenger, Skype, Kik, Slack, Twitter, Amazon Echo, SMS and more. With Imperson.ai, brands and agencies can access a suite of professional tools for building conversational bots that have intent, relationship memory, personality, and natural learning capabilities.
imperson's conversational bots have engaged in promoting, qualifying and selling products and services to audiences. Some of the world's most trusted brands have successfully engaged millions of fans in personal one-on-one conversations that span an average of nine minutes, with 20% returning to re-engage with the brand or character.
The launch of imperson.ai will give digital agencies access to the most advanced technology for creating and managing multiple conversational bots with unique personalities and iniatitives. Imperson.ai also provides in-depth metrics and real-time insights for optimizing the conversation experience, monitoring the number of conversations, average conversation length, average turns per conversation, number of reocurring users, user sentiments, hot topics and keywords from a central dashboard.
"We see enormous potential in the fast-growing bot market," said Erez Baum, co-founder and CEO of imperson. "The current bot experience is still very primitive, with menu-driven experiences that don't allow brands to differentiate their voices from one another. The release of our new platform will enable creative people in brands and digital agencies to create richer and deeper bot experiences that can converse with consumers one-on-one to develop a more engaging relationship."
Since imperson's first campaign launch last year, the underlying technology has powered wildly successful conversational bots such as Judy Hopps (Zootopia), Miss Piggy (The Muppets), and Doc Brown (Back to the Future). The Zootopia bot was the first to be built, tested and launched on Facebook Messenger through the new enterprise platform and has quickly become the most successful campaign of its kind to date, with millions of personalized messages exchanged in a span of two weeks.
About imperson:
imperson develops conversational bots powered by personality and technology for sales and marketing purposes. imperson's conversational bots converse in natural language and can be tailored to every brand and character's authentic voice, creating connections that translate to relationships. Founded by tech entrepreneurs with over 14 years of experience in the field of conversational interfaces and are passionate about making science fiction a reality, imperson is a groundbreaking company that is revolutionizing the way brands, publishers, and producers are marketing and engaging with customers.
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