HACKENSACK, N.J., April 17, 2014 /PRNewswire/ -- Consistently engaged employees are the key to creating better customer experiences and loyal customers, yet companies are failing at creating lasting engagement through traditional methods (i.e., survey with little follow up). This failure leads to a breach of trust with employees, increased cynicism and the proliferation of problems leadership originally claimed they wanted to solve.

In a webcast on May 1, 2014, Strativity Group will discuss how to assess employee engagement across the core relationships employees have – Individual, Manager, Customer and Organization – and how to produce actionable insights.

Go beyond the questionnaire and integrate four components that, together, lead to positive and lasting change, exceptional employee performance, greater customer loyalty and improved financial results:

• IMCO™ Employee Engagement Study
• Action Planning at each business unit / region level
• Coaching & Execution guidance
• Skills & Leadership programs

"Companies need to move beyond the search for a score. Focusing on benchmarks is an excuse not to act. It's time to look at employee engagement as a reaffirmation of the relationship between a company and its employees," says Lior Arussy, President of Strativity Group, Inc. "It's time to approach employee engagement in a way that avoids the top pitfalls of survey programs and to evolve performance to the next level."

Join Arussy and Allegiance's EVP Marketing Chris Cottle for a webcast on May 1, 2014 from ­1pm – 2pm that will explore:

• Six false assumptions that lead to failure
• The reasons why employees don't respond
• The four core relationships that directly affect employee engagement and productivity
• How to design an effective and integrated employee engagement program

To register visit this link:  https://allegiance.webex.com/allegiance/onstage/g.php?t=a&d=825588428

Who should attend? CEOs, CIOs, CLOs, CMOs, HR Directors, Talent Officers and related professions.

About Strativity Group, Inc.
Strativity Group, Inc. is a global customer experience transformation firm. We define success by a single word: EXECUTION. Our holistic, integrated approach is unique to the industry and allows us to deliver exceptional performance, experiences and results for our clients. Our work spans multiple industries with clients that include: FedEx, Royal Mail, Mercedes-Benz, Capital One, Sage and Honeywell.
http://www.strativity.com

About Allegiance
Allegiance, Inc. helps companies systematically reduce the time it takes to listen, understand and respond to customers' needs and problems, creating customers for life. The company's Voice of Customer (VoC) software helps organizations increase retention rates up to 25% while improving the customer experience and performance management. The Allegiance open architecture platform is offered in a variety of turnkey solutions and is fully integrated with an industry-leading partner network. For more information about Allegiance, visit http://www.allegiance.com

SOURCE Strativity Group, Inc.