India Circus Introduces Innovative Design Ideas and Concepts Through Their Fresh New Collections

MUMBAI, India, June 17, 2013 /PRNewswire/ --

India Circus understands that every area of one's life, be it the home, office, or simply the wardrobe, needs a constant change. Keeping this in mind, the brand regularly releases and adds new collections and products to its already extensive range, and has something exciting for its customers every time they visit the brand's online store http://www.indiacircus.com.

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India Circus merchandise range is broadly divided into four collections, namely Retro Raja, Tamara, Kuheli, and Jalebi. Categorised on the basis of their distinctive designs, Retro Raja immortalised the Mughal era, Tamara was a salute to India's rich wealth of flora and fauna, Kuheli was a tribute to India's ethnic designs, arts and crafts, and Jalebi was all about a world of pop art inspired colours and craze. While all the collections explored the different faces and facets of India's rich culture through the ages, each of them addressed and highlighted a different attribute of this culture.

India Circus's products met with stupendous success within weeks of its launch, and the brand instantly understood that it was touching the right pulse of the customers in India and across the world. This further motivated the brand to design and develop special, theme-based products with the objective of offering their customers different décor ideas in terms of a new look every time they visit indiacircus.

Currently, India Circus has a number of theme-based collections for their customers, keeping in mind that each time an indiacircus customer revamps their spaces, they create a new, fresh & stylish look for their home or office. Some of its latest collections are:

The Peacock Festival: This is a celebration of the graceful and gorgeous peacock that will always be synonymous with the affluent Royalty and Palace gardens as well as the deep forests and untouched nature.
Lotus Sutra: India Circus understands the unspoken charm of the beautiful flower lotus and thus created Lotus Sutra, a special collection dedicated to the beauty and elegance of this flower.
The Bird Project: Indulging some more in the arms of nature is The Bird Project, which, as the name suggests, is a collection that brings in the colours, textures & chirpy treats of the exotic & beautiful birds.
Rasa Leela: There's nothing greater than the beauty & pureness of the passionate romance of the gods, and India Circus captures this undying emotion through this exclusive wall art collection.
The Pop Shop: Vibrant, vivacious and very, very 'pop' is The Pop Shop collection, which has a range of products with the wildest and wackiest & fun themes and colour patterns ever!
The Buti Mania: Butis are the quintessential Indian designs, often synonymous with the country's style of art. The Buti Mania collection is India Circus' modest attempt in saluting this simple yet spectacular style of design that will never die or become passé.

Variety is the spice of life, and India Circus truly believes in that! Krsna Mehta's contemporary-chic home décor, lifestyle, personal accessories, and apparel brand, is constantly striving to introduce its customers to products with new and interesting designs and themes.

India Circus intends to be an integral part of the homes and hearts of its customers, always and forever, with its innovative ideas and concepts, and fresh, new collections.

Shop online at http://www.indiacircus.com. Shipping to over 200 countries worldwide.

Contact

Shilpa U, Marketing Manager
Off : +91-022-43474199
[email protected]

SOURCE India Circus Retail Pvt Ltd