Simplifies Online Search for Business Users

Oct 08, 2010, 07:03 ET from

    NEW DELHI, October 8, 2010 /PRNewswire/ --
    - Launches City-Wise Search on
    - Aims to Encourage Local Trade
    - Focuses on Enhancing Online Experience of Visitors

With a view to further simplify search for the B2B players in the internet space,, India's largest online B2B marketplace, has launched a new filter option on, offering city-wise search. Through this filter, aims to provide impetus to local and regional trade. Moreover, this feature intends to take care of sourcing needs of the buyers in a particular city, making suppliers in their region accessible to them.

Acknowledging the same, Mr. Dinesh Agarwal, Founder and CEO,, said, "We have been working towards providing easier and user-friendly interface to users of our B2B marketplace. The city-based filter on is a result of this continuous quest to innovate and provide enhanced experience to our patrons. I am sure that such value added services will significantly aid them in meeting their requirement conveniently." aspires to provide smooth navigation coupled with quality trade leads on the portal with the introduction of the city-filter under wide range of industry verticals. This will also lend optimum online exposure to suppliers and convenience to buyers in locating suppliers as per their region and requirement. Aimed at increasing business interaction, it will foster better relations between buyers and suppliers leading to faster business dealings.

This is not the first time has taken an initiative to offer better search procedures. Early this year, it had brought a state-wise tenders list under its Free Tender's banner with a view to help the small and medium enterprises by cutting down the time element. The city-filter on takes its efforts to the next level, bringing buyers and suppliers within reach of each other.

About is India's largest online B2B marketplace connecting global buyers with suppliers through business directories, online product catalogs, buy-sell offers, industry specific marketplaces, printed media and trade shows participation.

Founded in 1996, the company has a pan-India presence in over 100 cities. With over 2400 employees located across 55 offices in the country, offers an extensive range of value-added products and services to its 1 million registered members and nearly 5 million global buyers across various industries and verticals. has won numerous awards over the years and has been widely covered by media such as CNBC, BBC, BusinessMoney, CNN, Businessworld, Economic Times, Financial Express, etc for its pioneering role in promoting SME business in the country. Its existing investors include Intel Capital and Bennett, Coleman & Co. Ltd (Times Group), India's largest print media group. The founder and CEO of the company is Mr. Dinesh Agarwal. The Board of Directors at comprises of Mr. Deep Kalra, Founder and CEO of and Dr. Nachiket Mor, President, ICICI Foundation among others.

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