Inergetics Launches Exciting New Products at ECRM Tradeshow and Announces New Distribution Agreements

Five New Products Launched Across Bikini Ready® Weight Loss Lifestyle and Surgex® Sports Nutrition Lines, Supported by Extensive Marketing Roll-Out

Inergetics' Products Now Available in over 10,000 stores, Following Successful Retail Launch of Martha Stewart™ Essentials in October 2013

Jan 13, 2014, 09:00 ET from Inergetics, Inc.

NEWARK, N.J., Jan. 13, 2014 /PRNewswire/ -- Inergetics, Inc. (NRTI), a leading developer of nutritional supplements, today showcases new products at this year's ECRM Tradeshow in Chicago.

Building off a successful fourth quarter of 2013, which saw the number of stores selling Inergetics' products grow from 8,000 to more than 10,000 – in addition to an expanded online and international presence, Inergetics is releasing extensions of its Bikini Ready® Weight Loss Lifestyle and Surgex® Sports Nutrition lines.

  • Just in time for those gearing up for Spring Break, Bikini Ready® is launching Energy Gum Drops, a fun and convenient way to increase energy and thermogenic activity, and Cocoa Chews, a bite size chew to help satiate hunger and chocolate cravings.  
  • Surgex® Sports Nutrition, the preferred nutritional supplement of Army Sports, unveils the Surgex® Warrior performance line. These battle tested, Army Sports approved, next generation formulas include: Warrior MRP, Warrior Repair and Warrior Stamina.

"2013 was a year of enormous progress and achievement at Inergetics," said Mike James, CEO. "We are delighted to debut our new lines at this year's ECRM and look forward to discussing with industry leaders our full portfolio of products – including, of course, Martha Stewart™ Essentials which has been well received by consumers since its launch late last year and continues to perform strongly across our retail network. Additionally, we continue our growing support of the line with national FSIs for Martha Stewart Essentials set to drop in more than 40 million homes across the U.S. this week and throughout the year."

To promote its new and existing franchises, Inergetics is running extensive integrated advertising campaigns across targeted national print and digital media all year long. This roll-out also utilizes the firm's roster of spokespeople, including pro surfers' Anastasia Ashley and Christa Alves, as well as NFL rookie standouts Keenan Allen, San Diego Chargers and David Amerson, Washington Redskins. 

"As I look forward to the year ahead, I'm excited by our plans to further expand our offering with innovative nutritional supplements that are targeted to meet the evolving needs of consumers as they seek to lead better and healthier lives," said James.

For more information, or to speak with Mike James, CEO, and Jim Kras, CMO, please contact Inergetics at 908-604-2500 or visit ECRM Booth Lindbergh A-Entry at the Hyatt Regency O'Hare, 9300 W Bryn Mawr Ave, Rosemont, IL 60018, January 13th – 15th, 2014.

About Inergetics, Inc.

Inergetics' portfolio of brands includes: Martha Stewart Essentials, a complete line of whole-food based supplements created specifically for women; Surgex® Sports Nutrition, the preferred nutritional supplement of Army Sports; Bikini Ready®, a leader in weight loss lifestyle solutions; and SlimTrim, the affordable, premium value diet brand.

To learn more about Inergetics, visit www.inergetics.com, and the Inergetics brands' websites at:  www.marthastewartessentials.com, www.surgexsports.com, www.surgexsportsblitz.com, www.slimtrim1.com, www.slimtrim.net, www.bikinireadylifestyle.com, www.kahunasands.com.

Safe Harbor Statement   
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, including, without limitation, those with respect to the objectives, plans and strategies of Inergetics set forth herein and those preceded by or that include the words "believes," "expects," "given," "targets," "intends," "anticipates," "plans," "projects," "forecasts," or similar expressions, are "forward-looking statements." Although Inergetics' management believes that such forward-looking statements are reasonable, it cannot guarantee that such expectations are, or will be, correct. These forward-looking statements involve a number of risks and uncertainties, which could cause Inergetics' future results to differ materially from those anticipated. Inergetics assumes no obligation to update any of the information contained or referenced in this press release.

SOURCE Inergetics, Inc.



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