Innovation for Tomorrow: The 14th Shanghai International Automobile Industry Exhibition to Come out in Shanghai Next Spring

SHANGHAI, May 5 /PRNewswire-Asia/ -- The 14th Shanghai International Automobile Industry Exhibition (AUTO Shanghai 2011), as one of the most eye-catching global automotive exhibitions, will come out in Shanghai New International Expo Center from the 21st to 28th of April, 2011.

AUTO Shanghai 2011 is organized by China Association of Automobile Manufacturers, China Council for the Promotion of International Trade, Shanghai Sub-Council and China Council for the Promotion of International Trade, Automotive Sub-Council. Both Shanghai International Exhibition Co., Ltd. and MMG - Messe Muenchen International / IMAG are the co-organizers. The special supporter is China Machinery Industry Federation, and the supporter is the Society of Automotive Engineers of China (SAE China).

The global financial crisis has had a limited impact on China's economy, and the urbanization progress remains steady with the living standards improving. This provides a guarantee for the development of China's automotive industry. Meanwhile the Chinese government promulgated and implemented a series of policies for automobile consumption in early 2009, which stimulated the rapid recovery of the domestic automotive market, showing rapid upward momentum. According to the statistics, China's automobile production and sales achieved 13,791,000 and 13,644,800 in 2009; an increase of 48% and 46% compared to 2008. Total production and total sales have become the first in the world for the first time. At the same time, China's passenger car sales were over 10 million for the first time in 2009, which were stimulated by the government-led policies. China's automobile production and sales have set new records at the first quarter of 2010. Production and sales rose to 4,554,500 and 4,610,600, a rise of 77% and 72% to the same time period in 2009.

The 25-year-old Shanghai International Automobile Industry Exhibition has successfully built a chic stage for global automotive enterprises, has became a key platform for intensive exchange and corporation of automotive industries home and abroad as well as become a significant carrier, leading industry development and promoting automobile consumption. The biennial AUTO Shanghai was born in 1985 as the earliest professional automotive exhibition in China with a scale of 73 exhibitors and 15,000 square meters; AUTO Shanghai 2003 was moved to Shanghai International Expo Center for the first time, and made a success despite the SARS epidemic, which reflected the strong organizational and coordination abilities of the organizers. AUTO Shanghai 2005 gathered all global 6+3 automotive giants and domestic automobile manufacturers. All of them set big booths based on the criteria of a global top automobile event, which basically shifted the level of AUTO Shanghai. AUTO Shanghai 2007 brought the most eye-catching global debut cars to Shanghai. The AUTO Shanghai 2009, with a total exhibition area of 170,000 square meters, attracted over 1,500 exhibitors from 25 countries and regions, 918 show cars (including 316 imported cars and 602 homemade), 13 global debut cars, 7,287 reporters (including 763 overseas reporters) of more than 1800 media from 38 regions and countries, and also more than about 600,000 visitors, which jointly witnessed the success and resplendence of AUTO Shanghai 2009. The number of visitors on 25th April 2009 set a record of 136,000. All data above set records in the history of AUTO Shanghai and are memorable in China's exhibition industry.

On the occasion of a pattern change in the global automotive industry and under the support of all automotive giants at home and abroad, AUTO Shanghai 2011 will use all the Shanghai New International Expo Center's 13 indoor exhibition halls (used 11 indoor exhibition halls in 2009) and outdoor temporary exhibition halls, the scale will be over 200,000 square meters. The organizers will set 19 and 20 April as media days only available for domestic and foreign media in order to help journalists report AUTO Shanghai. It will be taken into consideration that visitors need ample time for visiting, hence, the organizers will add one exhibition day. AUTO Shanghai is extended from 21 to 28 April 2011(21 and 22 April for the professional visitors, 23 - 28 April for the public to visit).

The motto of AUTO Shanghai 2011 is "Innovation for Tomorrow". It is one of the greatest challenges in 21st century for mankind to face the global climate change as well as energy and environment. Important themes of today's world development include energy-saving, environmental protection and caring for our home-planet. It is a global trend to promote "Green Cars", which give birth to "Green Power" and "Green Technology". As a large part of carbon dioxide emissions, the automotive industry will also launch a new competition in the low-carbon field. With the advantage of being a leading industry, the automotive industry is expected to be a low-carbon pioneer and to play an important role in the development of a low carbon economy in China. Green, energy saving, safety and sustainable development concepts will be further applied to the automotive field. It can be predicted that environmental protection, new energy vehicles will be the theme of AUTO Shanghai 2011.

AUTO Shanghai 2011 will not only show the newest automobiles and technology, but also innovate the exhibiting design, facility and method. The organizers always find "people-oriented" as the event's basic concept of service and management, keep self-innovating, promote the concept of environment protection together with various events, spread car culture and knowledge and discuss the today and tomorrow of automobile civilization development.

AUTO Shanghai 2011, in the next year, will bring industry, consumers and media more surprises, create more excitement, and make proper contributions for the automotive industry and exhibition industry. For more information please visit http://www.autoshanghai.org or http://www.china-autoshow.com

    For further information, please contact:

    China Council for the Promotion of International Trade, Automotive Sub-
     Council
     Director: Zhang Jun
     Deputy Director: Yin Qiaoru
     Address: 46, San Li He Road, Xicheng District, 100823, Beijing
     Tel: +86-10-6857-1415
     Fax: +86-10-6859-5076

    Shanghai International Exhibition Co.,Ltd.
     Vice President: Wang Lei
     Address: 8F, OOCL Plaza, 841 Yan An Zhong Road, 200040, Shanghai
     Tel: +86-21-6279-2828
     Fax: +86-21-6545-5124

SOURCE Shanghai International Exhibition Co., Ltd.