CORAL SPRINGS, Florida, November 10, 2016 /PRNewswire/ --
Well known brands and major product manufactures spend more than $500Billion worldwide on advertising, according to eMarketer, the research company. The emergence of new digital advertising and services means many national brands must also rethink the way they sell their products by utilizing a more targeted approach. Financial News Updates for Provision Holding, Inc. (OTCQB: PVHO), Procter & Gamble (NYSE: PG), CVS Health (NYSE: CVS), Walgreens Boots Alliance, Inc. (NASDAQ: WBA) and Rite Aid Corporation (NYSE: RAD)
Provision Interactive Technologies, Inc. ("Provision"), a subsidiary of Provision Holding, Inc. (OTCQB: PVHO), announced today that Procter & Gamble (NYSE: PG) ("P&G") has begun a national advertising promotional campaign on Provision's 3D Savings Center kiosks for its Pantene brand. The campaign will utilize the unique 3D holographic technology as well as in-store promotional coupons provided by Provision's 3D Saving Center kiosks in retail locations across the U.S. Pantene's new breakthrough conditioner technology delivers 'superior conditioning without weight,' addressing a significant consumer trial barrier in the category. Pantene shampoo and conditioner systems are consumer blind test winners vs. the best competition in North America, China and Japan.
Read the full Provision (PVHO) Press Release at: http://financialnewsmedia.com/profiles/pvho.html
"We think the Pantene brand is a perfect match for our technology and for our national in-store network," said Provision's CEO, Curt Thornton. "We look forward to using our unique eye-catching technology to showcase Pantene's classic brand. Pantene's commitment demonstrates its confidence in Provision's 3D in-store digital media platform to generate awareness of Pantene's products at the point-of-sale."
Provision's award-winning, 3D Savings Center Kiosks generate extraordinary, three dimensional, holographic videos and has proven to generate a great deal of attention from retail customers. The 3D holographic display projects videos in front of the screen without the need for any special glasses and without any discomforting eye stress.
In other retail related developments and news in the markets this week:
CVS Health (NYSE: CVS) announced last week that pharmacy benefits manager CVS Caremark has earned URAC accreditations in Health Call Center for its Pharmacy Advisor® counseling program as well as in Pharmacy Benefit Management and Drug Therapy Management. By achieving this status, CVS Health has demonstrated a comprehensive commitment to quality care, improved processes and better patient outcomes. URAC is the independent leader in promoting health care quality through accreditation, certification and measurement.
Walgreens Boots Alliance, Inc. (NASDAQ: WBA) and Rite Aid Corporation (NYSE: RAD) last month announced that, in accordance with the terms of their merger agreement dated 27 October 2015, they have mutually agreed to extend the end date of their merger agreement from 27 October 2016 to 27 January 2017. The companies now expect the transaction will close in early calendar 2017. On 27 October 2015, the companies entered into a definitive agreement under which Walgreens Boots Alliance agreed to acquire all outstanding shares of Rite Aid for $9.00 per share in cash. Under the terms of the merger agreement, either party has the right to extend the end date from 27 October 2016 to 27 January 2017 by delivery of notice to the other.
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