CHICAGO, Feb. 2, 2011 /PRNewswire/ -- InsuranceAgents.com has launched a new e-mail feature that is totally automated and integrates with the company's online insurance leads program. Agents can experiment with its functionality with a no-charge trial for one month.
"Email marketing studies have indicated that using automated email follow-ups can increase average insurance agent close rates with insurance leads by 10%. Timely follow-ups can significantly improve sales results, and our email management system is the most efficient way to achieve it," reports Lev Barinskiy, Co-Founder and President of InsuranceAgents.com. "Every policy sold can represent about $150 to $250 in commissions; insurance agents can't afford to not use this profit-boosting email system," he adds.
Agents find that the new email platform is user friendly and enables follow-up to be automatically provided with minimal need for oversight.
Here are some of the main functions that can be accessed through the Agent Center:
- Take complete control of the system and completely customize each message
- Assure prearranged email communications with each lead for up to 30 days
- Start emailing as soon as the InsuranceAgents.com lead generation program sends the lead to the agency
Pull-down menus for all functions are easy to use. The Follow-Up feature shows which messages have been opened and which recipients have withdrawn from the automated email stream.
The Templates tab allows easy manipulation of the copy in each e-mail and the rate at which emails are sent. Agencies receive a ready-to-go series of e-mails, but the timing as well as the content timing can be easily altered.
The Contacts tab allows the agency to control who receives e-mails. This is where the recipient's status is changed from "prospect" to "client" or even "do not call."
The History tab is used to monitor the status of each e-mail and its opening.
The Setting tab accesses billing information and electronic signatures customization.
InsuranceAgents.com has reviewed the role of sequenced email messages in enhancing the productivity of quality sales leads. When prospects input their data at InsuranceAgents.com, they are ready to move forward with their purchase deliberation. They immediately receive their first agency email, creating a positive experience that initiates the entire sales and service cycle.
The automated email process from InsuranceAgents.com maintains effective communications throughout the upcoming sales process. Its flexibility allows the agent to readily customize the number, content and timing of email messages.
To access the 30-day free trial and for more information please contact the customer service center in Columbus, Ohio, at 877-225-3239.
InsuranceAgents.com provides insurance quotes and expert articles to assist customers in their insurance decision-making. In 2009, InsuranceAgents.com was ranked the 24th fastest-growing company in the U.S. according to INC Magazine. The company serves over 8,000 insurance agents nationwide.
www.InsuranceAgents.com serves all 50 states with insurance marketing services designed to help agents close more sales.