Integrity Partners with Premiere Senior Advisors to Further Enhance Support of Senior Market

Premiere Senior Advisors will utilize Integrity's innovative technology and transformative resources to help its agents better anticipate and meet the evolving needs of senior clients  

DALLAS, May 28, 2025 /PRNewswire/ -- Integrity, LLC ("Integrity"), a leading distributor of life and health insurance, and provider of wealth management and retirement planning solutions, today announced it has partnered with Premiere Senior Advisors, an independent marketing organization located in Richardson, Texas, and led by Kat Tennant. Financial details of the partnership were not disclosed.

Relationship building is a central component of Premiere Senior Advisors' growth and success. With a background in healthcare administration, founder Kat Tennant recognized the powerful cohesion that comes from forging strong partnerships between healthcare professionals, carriers and agents. She built Premiere Senior Advisors to help provide the senior population with a trusted ally when navigating healthcare choices and Medicare coverage options. An attentive and engaged leader, Tennant nurtures connections with agents through intensive agent development courses and training, which have cultivated a seasoned team of caring insurance professionals. Tennant is also passionate about supporting veteran causes and has developed a specialized training program where veterans can build a future in the insurance industry.

"Kat leads Premiere Senior Advisors with heart, integrity and a deep commitment to the people she serves," said Bryan W. Adams, Co-Founder and CEO of Integrity. "Her healthcare background and passion for serving others make her an ideal partner for Integrity — and we're thrilled to offer her team members our robust technology solutions that will empower them to have an even greater impact among veterans and underserved seniors. Using the Integrity platform of innovative resources, Kat and her team can reach consumers more efficiently and serve like never before. We're excited to welcome the Premiere Senior Advisors team to Integrity and honored to be part of their bright future!"

"My role as a leader is two-fold — to safeguard our clients' health and to guide the development of our agents into successful leaders," said Kat Tennant, President of Premiere Senior Advisors. "It was crucial to find a partner with broad-ranging systems that could support our hard-working agents who spend their careers helping others. From that standpoint, Integrity is the perfect match — everything they offer is infused with a deep commitment to service and a sense of caring. By partnering with Integrity, our team can utilize innovative technology to streamline our services and improve productivity while remaining compliant. Integrity's marketing and support resources will help us grow faster and recruit like-minded agents who can reach and serve more families. This partnership will have a monumental impact on our business, and we can't wait to get started."

Integrity's technology and solutions work together to offer agents a cohesive spectrum of resources from a single sign-on point. The full-stack Integrity platform gives agents a line of sight across the entire application and enrollment process, while also streamlining policy management. Customer relationships are deepened using Ask Integrity^®, an AI-driven and voice-activated digital assistant that offers in-the-moment prompts and coverage recommendations. Integrity partnerships also include access to actionable data and analytics, instrumental leadership guidance and ongoing innovation.

Tennant and her team can enhance connections and create collaboration opportunities through Integrity's fast-growing partner platform. Uniting many of the country's insurance and financial services luminaries and thought leaders, the Integrity partner network creates holistic solutions that offer more efficient, beneficial and human experiences for all stakeholders. These symbiotic relationships result in better life, health and wealth protection for today's consumers, helping them more effectively plan for the good days ahead.  

For more information about Integrity's partnership with Premiere Senior Solutions, view a video at www.integrity.com/PremiereSeniorAdvisors.   

About Integrity
Integrity, headquartered in Dallas, Texas, is a leading distributor of life and health insurance, and provider of innovative solutions for wealth management and retirement planning. Through its broad partner network of agents and advisors, Integrity helps millions of Americans protect their life, health and wealth with a commitment to meet them wherever they are — in person, over the phone and online. Integrity's proprietary, cutting-edge technology helps expand the insurance and financial planning experience for all stakeholders using an omnichannel approach. In addition, Integrity develops products with carrier partners and markets them compliantly through its nationwide distribution network. Providing best-in-class service to their clients and consumers is at the center of Integrity's holistic approach to life, health and wealth protection. The company and its partners focus on helping families and individuals prepare for the good days ahead, so they can make the most of what life brings. For more information, visit www.integrity.com.

About Premiere Senior Advisors
Premiere Senior Advisors is an independent insurance agency headquartered in Richardson, Texas, specializing in Medicare, life insurance and health insurance solutions. The agency is committed to empowering agents and the clients they serve by providing comprehensive training, robust support and innovative tools that benefit all stakeholders. Premiere Senior Advisors offers a diverse product portfolio, including Medicare Advantage and Medicare supplement plans, individual and family health plans, term and whole life insurance, annuities, final expense coverage and ancillary products. With a focus on personal growth and client satisfaction, the company partners with top-rated national carriers to deliver exceptional service and peace of mind. For more information, visit www.premiere-ins.com.

SOURCE Integrity Marketing Group, LLC