Intelligent Living Inc. Acquires Israeli On-Line Brain Games Company, Mind360 With Over 10,000 Members Worldwide

FORT LAUDERDALE, Fla., May 13, 2013 /PRNewswire/ -- FEEL Golf Co., Inc. (OTCBB: FEEL) through its wholly owned subsidiary, Intelligent Living Inc., has acquired Mind360, a company which offers a series of scientifically developed online brain games targeted to improve cognitive skills and memory function.  The games on Mind360  are aimed toward sharpening memory, increasing focus, building logical reasoning skills, increasing alertness and awareness, boosting productivity, and exercising the mind.  Each player gets a virtual personal brain trainer that helps build up brain function.

Danny Aboody and co-founders Dr. Eran Chajut and Gil Steiner spent 2008 quietly building Mind360, a suite of brain-training games that according to the company "help people boost overall well being and maximize their potential through online well-defined, entertaining cognitive training activities."

http://www.youtube.com/watch?v=MQZ7mWVg4-o&feature=player_embedded

Mind360 has over 10,000 users in every continent with more than 40 games. Sign-up is free and monthly or annual subscriptions are available.

About the Industry

'Brain games' have been a casual games staple since Nintendo popularized the genre with its 2006 DS cartridge Brain Age, a puzzle game collection inspired by the work of Japanese neuroscientist Ryuta Kawashima.

Since starting Lumosity in 2007, CEO Kunar Sakar stated that brain games are a big trend these days as companies try to combat diseases such as Alzheimer's by combining fun with improved mental health and millions of consumers use every day to enhance their lives.

Mind360 is going to be competing in a space where it has been ranked number 8 in a 2013 Best Brain Games Store Comparisons and Reviews by TopTenREVIEWS @ http://brain-games-puzzle-stores-review.toptenreviews.com/.  "Mind360 is a great choice for those wanting to play online games for increased brain health."

The Science Behind the Games

A growing body of research is confirming what people have always believed: the brain can function better with the help of some exercise.

Over the last few decades, neuroscientists have learned that your brain has the amazing ability to grow and change at any point in your lifetime. This breakthrough has opened the door to myriad possibilities, from increasing intelligence and memory in daily life to recovering from traumatic injuries

Your brain has the ability to physically change itself when faced with new, challenging experiences. This ability is called neuroplasticity.

Not every experience can rewire your brain for the better. In order to fully harness the power of neuroplasticity, you need to challenge your brain with training that's novel, adaptive and complete.

Queensland Brain Institute director Professor Perry Bartlett said new studies have not only confirmed the theory, but some old ideas are also being smashed. Prof Bartlett said brain exercise can benefit people of any age.

According to a May 1, 2003 Article in U.S. News & World Report, "As life spans continue to lengthen, it's becoming increasingly clear that our brains as well as our bodies are amazingly resilient and adaptive. Even 90-year-olds can build new muscle mass through physical exercise. So can their brains, although what's being developed is not new muscle but new synapses. And while some of the exercise that produces these effects is physical, most of it is mental."

iLearn Technology, endorses integrating Mind360 into the classroom: "Mind360 would be an excellent way to start each day.  Many of the games take 3-5 minutes to complete (not including all the levels) making it ideal for a brain boosting start to the school day. This is a great game site that students will enjoy but is serving the greater purpose of increased learning."

"We will be focusing on enhancing the site to improve user experience as well as address the pre-existing lack of customer support. We want to be a competitive force in this business segment" – Victoria Rudman, CEO of Intelligent Living.

About Mind360

Mind360  is a health wise company committed to enhancing and maintaining people's mental fitness through an online web-based cognitive training platform. Their highly engaging brain training games are designed to help strengthen key cognitive functions including Memory, Attention, Executive Functions, Thinking and Reasoning, and Visual Perception etc., all in enjoyable ways.

Under Intelligent Living, Inc. Mind360  will be rebuilding a global team of leading cognitive psychologists, neuroscientists and top-notch online game designers to create both fun and effective ways to boost and sustain users' mental health. Through these unique cognitive training methods, aging baby boomers, seniors and students alike can enjoy the clear benefits resulting from Mind360's original techniques.

Intelligent Living's management will be implementing beneficial changes to the sites structure and functionality. These changes are meant to elevate Mind360  to the premier site in developing and presenting games, which improve memory, brain health and cognition.

About Intelligent Living, Inc.

Intelligent Living Inc. is in the initial development stage of electronic medical records software and business solutions, establishment of a working client list, achievement of strategic relationships with industry partners, formation of an experienced management team and assembling a team of professionals and experts from the medical and therapeutic fields.

The newer formats that includes age management therapies and nutraceuticals are still in the early phases of industry lifecycle. The 'healthy living' part of the age management market is poised for rapid growth, as the aging population continues to increasingly choose alternative therapies to make its latter part of life more enjoyable, productive and meaningful.

Forward Looking Statements

This press release includes statements that constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Reform Act") and as such, may involve risks and uncertainties. FEEL Golf, Co. claims the protection of the safe-harbor for forward-looking statements contained in the Reform Act. These forward-looking statements are often characterized by the terms "may," "believes," "projects," "expects," or "anticipates," and do not reflect historical facts. Specific forward-looking statements contained in this press release include, but are not limited to: our successful integration of diversified growth companies, impact of the company's expansion plan, and new business development success, future financial results, development and acquisition of new product lines and services, the impact of competitive products or pricing from technological changes, the effect of economic conditions and other uncertainties. The company's actual performance, results and achievements may differ materially from the expressed or implied in such forward-looking statements as a result of a wide range of factors.

Ron De Jong
[email protected]
Phone: 760-943-9065

SOURCE FEEL Golf Co., Inc.