
Interactive Investor to offer Leading Mobile IR App Platform in Australia and New Zealand
i-Interact™ to be powered by theIRapp™
SYDNEY and NEW YORK, July 18, 2013 /PRNewswire/ -- Interactive Investor Pty Ltd, Asia Pacific's leading specialist Online Investor Communications Company and theIRapp™, today announced an exclusive partnership to offer publicly listed companies in Australia and New Zealand the i-Interact™App. Powered by theIRapp's technology platform, the i-Interact™App has been customized for the regulatory and shareholder needs of listed companies in the ANZ region.
The i-Interact™App allows public companies to offer a proprietary and company-specific investor relations app that can be used with Apple and Android mobile devices. Investors will be able to access a range of important financial content and receive notifications in a format tailored to suit smaller screens. To create the i-Interact™App, a company only needs to provide its stock exchange ticker symbol and a high resolution image of its corporate logo. In less than three weeks, the company's i-Interact™App can be live for download anywhere in the world via The App Store or Google Play.
Susan Werkner, CEO of Interactive Investor, said, "According to recent research by Morgan Stanley the use of mobile devices will surpass PC usage by 2014. In addition, there is strong evidence that investors have an appetite for investor specific apps. This can be seen by the fact that the Australian Stock Exchanges iPhone App has been downloaded 450,000 times."
Werkner added, "In order to maximize the effectiveness of the i-Interact™App we provide our clients with an end-to-end solution including the content strategy along with the full communications plan. This will ensure that the app is downloaded by retail investors along with buy side and sell side investors. Importantly, the i-Interact™App will become every client's mobile investor centre."
Jeff Corbin, founder of theIRapp™, said, "theIRapp's move into Australia further demonstrates the power of apps and the global opportunity that is presenting itself in the mobile technology revolution. Public companies, irrespective of their size or location, are realizing that having an IR app allows them to engage directly with investors anywhere in the world. Given the magnitude of the Australian and New Zealand stock markets, the ANZ region presents an incredible opportunity, especially considering the willingness of public companies there to embrace new technologies and ways of doing business. As a leading player in the investor relations industry in these countries, Interactive Investor is well positioned to provide companies with the best IR app solution via - i-Interact™App. We are excited to be the technology platform powering their offering."
Version 4.0 of theIRapp™ is currently available with new functionality to be rolled out on a quarterly basis. Version 5.0 is planned for roll-out in August 2013. Features and functionality of Version 4.0 include:
- Push notifications/alerts when new information is added to a company's IR app
- Downloadable content for offline viewing
- Ability to add events to calendars
- Audio and Video Multimedia streaming (including earnings conference calls)
- Unlimited content modules for proprietary company generated information including presentations, annual reports, SEC filings, press releases, etc.
- Automated, real-time stock price information
- Content sharing via social media and email
- Horizontal/landscape viewing of content
About theIRapp™
TheIRapp™ (www.theIRapp.com) is a turnkey mobile technology native application platform available to publicly traded companies listed on all global stock exchanges. It enables a company's investor relations information to be available through Apple's App Store for the iPhone and iPad as well as Google Play for Android devices.
By only providing a ticker symbol and logo, a public company can have its own customized app available as a free download on the App Store and Google Play Market in less than three weeks. Through theIRapp™, retail and institutional investors have access to automated, real-time stock price information (via live data feeds), press releases, SEC filings, analyst coverage, corporate documents (fact sheets, presentations, etc.), videos, audiocast conference calls, upcoming events and other custom company information.
About Interactive Investor
Interactive Investor (II) is the leading specialist in online Investor Relations (IR) communications in the Asia-Pacific Region. II has worked with over 100 top listed companies, with a combined market capitalization of over $900 billion. Having delivered innovative communication solutions that yield measurable results for companies around the world since 2005, II's vision is to strategically transform IR communications to a more interactive and engaging online delivery. With mobile being the latest platform with which listed companies can engage their investors, II is again leading the market in delivering cutting edge communications solutions.
CONTACT: Joe McGurk, 212-896-1231
SOURCE Interactive Investor Pty Ltd
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