International Love for cocogirin: Quality, Design, Wearability
- Taking the first step to become a global brand through the opening of its English site
SEOUL, South Korea, Dec. 18, 2015 /PRNewswire/ -- Korean online specialty mall, cocogirin (www.cocogirin.com), has made rapid progress since its establishment in 2010. Ever since then, it has focused on baby clothes and children's wear that satisfy quality, design, and wearability. It has won the recognition for product quality among international customers and its products have reached various countries including America, China, and Australia.
A mother of two herself, Lee Mijeong, CEO of cocogirin said, "I started the company like a mother who makes clothes for her own children, putting great emphasis on quality and wearability," and added, "we sell clothes that children can wear comfortably and our products are made of materials safe for the skin as they are made for children."
cocogirin carries a wide variety of clothings for girls under 9, specifically clothing that can be worn comfortably every day, such as T-shirts, pants, tracksuits, and leggings.
cocogirin has an in-house manufacturing system greatly emphasizing on quality. It has quickly gained customer support as satisfaction rate has been increasing steadily since its establishment. cocogirin's in-house production accounts for 90% of the total sales, and CEO Lee is still directly involved in the entire production process, from the selection of materials to design, development, quality test, and more.
Lee further explained, "Every mother must feel the same: they want their child to grow strong and healthy like a giraffe. I named my company 'cocogirin' where 'girin' means 'giraffe' in Korean. I am still involved in the entire production process in order to keep my original intention of making and selling clothes that I would dress my own children. I actually dress my own children with the clothes we develop to check whether they are safe for the skin and comfortable before I determine whether we should actually sell the product."
cocogirin's products can be purchased through the Korean and English sites of the online mall (en.cocogirin.com) developed by the global e-commerce platform, cafe24 (www.cafe24.com), and the offline shop located in Namyangju, Gyeonggi-do, Korea.
Lee went on to say, "We've recently opened our English site and are fully engaged in expanding our sales channel. I consider it as the first step to become a global brand. We are planning on launching sites in other languages as well and also open offline shops around the world."
SOURCE cocogirin
Share this article