Introducing Japanese Food Culture in English: Japan Trend Ranking to Launch on April 25, Creating Japan Enthusiasts Overseas

TOKYO, May 2, 2013 /PRNewswire/ -- Gurunavi, Inc., operator of Japan's leading restaurant search site, GURUNAVI, announced on May 2 the launch of "Japan Trend Ranking" (http://sg.sushiandsake.net), an English website created with the goal of increasing the understanding of Japanese food culture while creating Japan enthusiasts overseas.

(Photo: http://prw.kyodonews.jp/prwfile/release/M101922/201305021577/_prw_OI2fl_44Vg75c6.jpg)

Japanese cuisine has been enjoying a recent global boom but the country's food culture is not necessarily correctly understood. GURUNAVI is in an excellent position to improve understanding based on its up-to-date, accurate, and authentic information from more than 500,000 restaurants nationwide, its network of producers in every city and municipality, and its community of about 20,000 chefs. In improving knowledge about Japanese cuisine and Japanese food culture, GURUNAVI can also contribute to the healthy development of Japan's dining-out culture.

In order to develop repeat visitors to Japan, it is important that detailed local information is available. For the past eight years, GURUNAVI has provided detailed information on the Tokyo metropolitan area through its "Let's Enjoy Tokyo" site, operated in partnership with Tokyo Metro. In addition, its "Gurutabi" site has been the definitive source of regional information contributed by local people for the past three years. "Japan Trend Ranking" will link with these daily updated sites to provide detailed, accurate, and fresh local information.

GURUNAVI has previously launched initiatives focused on inbound tourism under the theme of dining spots popular with foreign visitors. With the launch of "Japan Trend Ranking" and its concept of "Japan, one visit is never enough," the project to create Japan enthusiasts overseas is about to get fully under way.

About GURUNAVI

Established in 1996, GURUNAVI is Japan's leading restaurant search site providing accurate, up-to-date and detailed information on menus, courses and daily specials. The site has more than 500,000 nationwide listings and offers tailored search services to meet the needs of our 28 million monthly users. Our Menu Review Ranking service allows for search by menu preference, while the Premium Restaurant service can be used to find an ideal spot for business entertaining and special occasions. The site also introduces restaurants offering regional specialties with local ingredients, and our Gurutabi service has become a valuable tool for business and leisure travelers.
URL: gnavi.co.jp/en/         

Contact:
Tomokazu Kurita
Corporate Strategy Office
Gurunavi, Inc.
Tel: +81-3-3500-9700
E-mail: [email protected] 

SOURCE Gurunavi, Inc.