Inventor and CEO relieved as uber popular earache remedy shelved at Raley's, Amazon Fresh

Strong advance demand for ClearPop had founders performing "ear pain empathy" home deliveries to desperate parents

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Apr 14, 2016, 11:57 ET

SACRAMENTO, Calif., April 14, 2016 /PRNewswire/ -- Over 80% of children suffer a middle ear infection by their third birthday. The American Academy of Pediatrics (AAP) recommends that doctors wait two days before administering antibiotics; in hopes the infection will clear on its own. Dr. Scott Morehouse believes he has the right-now fix for earache pain that millions of parents need. His invention, ClearPop Rapid Earache Relief, is specially shaped to "pop" the ears. Equalizing the painful pressure across the ears' Eustachian tube has prompted sudden pain relief for hundreds of loyal ClearPop fans dealing with the pain of ear infection. http://clearpop.com

Dr. Scott Morehouse, inventor of ClearPop Rapid Earache Relief. Morehouse is a physician and father of two in Berkeley, Ca. ClearPop is patent-pending and proudly manufactured in the USA.

ClearPop is available starting this week at Raley's family of stores http://raleys.com, and Amazon Fresh's doorstep delivery service https://fresh.amazon.com/about

ClearPop launched in late 2015. Consumer demand grew faster than large drugstore purchasing cycles. Online sales at Amazon (http://bit.ly/ClearPop) have risen 25% every month.

"When parents need an earache treatment, they need it right away," said Scott Morehouse, MD, ClearPop inventor and father of 2. "I know all too personally the desperation of seeing your child in pain."

"In the first months after ClearPop was announced, we'd get emails or inquiries on social media from desperate mothers wanting one for their child," said CEO Gordon Rogers. "Because our family went through this with my daughter, I completely understand the desperation."

Rogers described a late night housecall: "A mom contacted us when her four-year-old daughter cried the whole way home from a ski weekend." Rogers drove to their home and dropped off a ClearPop. The mom later reported on Facebook that her daughter stopped crying right after having ClearPop, finally went to sleep and remained pain-free the next day." https://www.facebook.com/ClearPop

Dr. Morehouse has darted down to the main entrance of the hospital where he works to hand off a ClearPop through an SUV window to a mom who found out about ClearPop from friends, and has won many adherents among his hospital's nursing and emergency room staff. Morehouse and Rogers will be able to direct ClearPop seekers to Raley's, Bel Air, and Nob Hill Markets in California and Nevada starting this week.

ClearPop costs $11.99 for a two-dose-pack.

About Try This First, Inc. makers of ClearPop
ClearPop uses a biomechanically designed shape - similar to a lollipop – to equalize pressure in the congested ear without medication. ClearPop was invented by physician Scott Morehouse, MD in response to his own children's struggles with acute otitis media (AOM) and his concerns over the over-prescription of antibiotics.

Photo - http://photos.prnewswire.com/prnh/20160413/355206

Logo - http://photos.prnewswire.com/prnh/20160114/322504LOGO

SOURCE CLEARPOP.COM