TEL AVIV, Israel, May 4, 2017 /PRNewswire/ -- Invertex, a leading provider of scan-to-fit guided shopping experience for footwear, announced today the immediate availability of its new FeetID Ecosystem, the world's first integrated cognitive solution to seamlessly combine the in-store and online shopping experience.
Invertex's FeetID includes the new Launch-Pad, an in-store autonomous unit that can 3D scan a precise measure of a shopper's feet and send it directly to their mobile phone within seconds. Instantly the Invertex's cognitive match engine, guides the shopper to all the shoes in the store, armed with personalized information and reviews to enrich their shopping experience.
"Giving the power of informed choice to customers to make the best decision when they are at a store creates great value" said David Bleicher, Invertex's Founder and CEO. "But really, even greater customer value accrues the moment that a customer owns their virtual FeetID model and can always shop with confidence while being recognized and rewarded for their loyalty by their retailers online and in the store."
While in many product categories, online shopping has become the standard, still only 8% of shoes are sold online in the US today. Combine this with the extremely low conversion rates on the ecommerce sites and the return rates reaching 40% in many cases, all sponsored by the retailers, it becomes obvious why inaccurate fit and lack of confidence remain two of the most burning pain points throughout the footwear industry.
By providing a holistic end-to-end solution, including in-store, online and mobile app components, the Invertex eco-system tackles these two problems simultaneously. The immediate results of implementing the solution are three: in-store customers adding an online component to their consuming habits. Improved shopper confidence online which immediately translates into higher conversion rates, and at last, a dramatic reduction of costly returns.
Invertex has been developing this proprietary solution over the past years hand in hand with industry leaders in order to make sure that it provides a full comprehensive solution to the problem, and creates a new reality in the way people will buy shoes in the near future.
The Invertex system has been successfully piloted in multiple tests in various locations in Europe and USA, to validate the system's accuracy and ease of use. Invertex is currently offering limited pilot and testing plans at significant discounts to allow companies to test and evaluate the technology in their own stores, and learn how the system affects their bottom-line business performance first hand.
Notes to Editor:
About Invertex: Invertex is a leading provider of scan-to-fit guided shopping experiences that perfectly match people and products. Invertex's combination of powerful AI and 3D technology makes it possible for consumers to trust and enjoy guided and tailored shopping experiences from anywhere. Its proprietary platform is the only end-to-end solution available for footwear brands and retailers providing a trifecta of in-store, online and mobile phone guided, scan-to-fit experience. For more information: www.invertex3d.com or firstname.lastname@example.org
Invertex is an OurCrowd First funded company. OurCrowd First is Israel's premier and most active leading early-stage venture capital fund, and seed-stage fund at OurCrowd, the leading global equity crowdfunding platform for accredited investors. Invertex recently announced the closing of its $2 million seed funding round, led by OurCrowd through its OurCrowd First early stage fund.
About OurCrowd First: Headquartered in Israel, the OurCrowd First fund is seeding and scaling a carefully curated portfolio of early-stage ventures that are computing and actuating the connected world by leveraging the exponential technology convergence of Artificial Intelligence and Machine Learning, the Internet of Things, 3D Printing, digitally enabled Precision Agriculture, Autonomous Robotics, Digital Health, Blockchain technology, and AR/VR.
OurCrowd First is managed by General Partners Eduardo Shoval, Yori Nelken and Avi Reichental, three seasoned parallel entrepreneurs who bring to the fund's portfolio decades of executive management and corporate leadership experience in growing early-stage startups to convincing scale with successful outcomes. Since its inception, OurCrowd First has been recognized as 'Israel's most active early-stage VC'. Through its funds, OurCrowd First has already invested in some 19 early-stage ventures, guiding some of the most promising Israeli and global exponential-tech startups. For more information: http://www.ourcrowdfirst.com/
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Press Contact: Oliver Sonenfield
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SOURCE Invertex Ltd.