Invest in Your Roof

Mar 22, 2011, 15:00 ET from DaVinciRoofscapes from ,

KANSAS CITY, Kan., March 22, 2011 /PRNewswire/ -- MS -- If your asphalt shingles are curling or your wooden cedar shake shingles have rotted out, it's time to look for a new roof. This major home improvement investment requires research and an understanding of roofing material options to make the best selection for your home.

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"There's only one type of roof I know of that is backed by a 50-year warranty and helps you save on homeowner's insurance, and that's synthetic slate and shake roofing tiles," says Mark Clement, host of radio show and website. "My own home is 100+ years old, so when it was time to replace our shingles, I researched every option available.

"The DaVinciRoofscapes slate roofing tiles I installed look better than natural slate tiles. The look is so realistic that people pass by and can't tell the difference between them and real slate. They always bet me that these are real slate shingles. I come up a winner every time with these eco-friendly roofing tiles."

As Clement discovered, synthetic roofing tiles have many advantages over asphalt shingles, cement tiles and even real slate. "I appreciate the thickness and realistic look of the synthetic classic slate for our home's style, but I could just have easily chosen the Bellaforte snap-fit synthetic slate," says Clement. "Both are made from 100 percent pure resins and have inorganic colors and pigments infused throughout each tile. The idea that I could get a custom color to match my exterior really got my attention."

Clement chose the Aberdeen color blend for his roof that includes shades of tans, purples and neutral colors. The free online online DaVinci Color Tool located at allows homeowners to create their own customized roofing tile blend from 49 different tile colors. A blend can consist of between two and five colors to provide additional appeal to the home.

While Clement, a professional contractor, chose to install synthetic slate tiles, the cedar shake style also caught his attention. "Testing shows that DaVinci shake roofing  tiles last two to four times longer than real cedar shakes," says Clement. "They offer superior impact performance and maintain fire resistance over the entire product life cycle as opposed to their wood counterparts. Given that type of protection for the home, I can't see why anyone would select a real wood product that is subject to damaging weather conditions, insects and rot."

The recyclable synthetic roofing tiles are environmentally-friendly and can be requested in EcoBlend colors that actually help make the home more energy efficient. The award-winning EcoBlend products have been rated by the Cool Roof Rating Council (CRRC) to reflect sunlight and heat away from the home.

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SOURCE DaVinciRoofscapes;