Irish Whiskey Market: 34% of Growth to Originate from Europe | By Distribution channel (offline trade and online trade) and Geography | Global Opportunity Analysis and Industry Forecast, 2022-2026

The Irish Whiskey Market Share is expected to increase by USD 1.54 billion from 2021 to 2026, according to the recent market study by Technavio. The report provides a detailed analysis of drivers & opportunities, top winning strategies, competitive scenario, future market trends, market size & estimations, and major investment pockets.

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Regional Market Outlook

34% of the market's growth will originate from Europe during the forecast period. Russian Federation and Germany are the key markets for Irish whiskey market in Europe. Market growth in this region will be faster than the growth of the market in South America and Africa.

Irish whiskey is widely preferred as an alcoholic beverage in the region will facilitate the Irish whiskey market growth in Europe over the forecast period. 

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Irish Whiskey Market Facts at a Glance-

• Total Pages: 120
• Companies: 10+ – Including Asahi Group Holdings Ltd., Becle SAB de CV, Brown Forman Corp., Diageo Plc, G and J Distillers Ltd., Pernod Ricard SA, Suntory Holdings Ltd., Teeling Whiskey Co. Ltd., West Cork Distillers Ltd., and William Grant and Sons Ltd. among others
• Coverage: Key drivers, trends, and challenges; Product insights & news; Value chain analysis; Parent market analysis; Vendor landscape; COVID impact & recovery analysis
• Segments: Distribution channel (offline trade and online trade)
• Geographies: Europe (Russian Federation, Germany, and Ireland), North America (US), APAC (India), South America, and MEA 

Vendor Insights-

The Irish whiskey market is concentrated and the vendors are deploying growth strategies such as quality, price, service, brand image, distribution, and marketing to compete in the market.

• Asahi Group Holdings Ltd.- The company offers a wide range of Irish whiskey through its subsidiary Nikka Whiskey.
• Becle SAB de CV- The company offers Irish whiskey through its subsidiary Old Bushmills Distillery Co.
• Diageo Plc- The company runs its operations in North America, Europe and Turkey, Africa, Latin America and Caribbean, and Asia Pacific. Moreover, the company offers Irish whiskey through its subsidiary Roe and Co.

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Latest Drivers & Trends of the Market-

• Irish Whiskey Market Driver:
• Increasing demand for premium whiskey:

A significant rise in per capita income in the US is increasing the demand for premium varieties of whiskey among consumers. Owing to the increasing demand, vendors offer premium varieties of whiskey. For instance, Micil Distillery launched two new Irish whiskeys, such as Micil Inverin small blended Irish whiskey with 46% ABV with a price range of $45 and Micil Earls Island Single Pot Still Irish Whiskey 46% ABV with a price range of $55. Premium varieties of whiskeys are widely preferred because of their authenticity, taste, and brand. Thus, increasing demand for premium whiskeys is expected to drive the growth of the Irish whiskey market in the US during the forecast period.

• Irish Whiskey Market Trend:
• Increasing demand for craft whiskey:

The demand for craft whiskey is increasing as they are perceived to be made with better-quality ingredients and offer a better taste. For instance, In November 2020, Craft Irish Whiskey Co. launched a new limited-edition Irish whiskey called The Taoscán Irish Whiskey. The demand for craft whiskey is expected to remain high during the forecast period owing to increasing demand from developed countries such as the US and Germany. The increasing demand for craft whiskey is leading to the opening of new distilleries across EMEA and the Americas. Thus, the growing demand for craft whiskey is expected to positively influence the growth of the market during the forecast period.

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Here are Some Similar Topics-

Whiskey Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2021-2025: The whiskey market share is expected to increase by USD 28.67 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 5.64%. To get more exclusive research insights: Download Free Sample Report

Table of Contents

1. Executive Summary                           

2. Market Landscape                             

                2.1 Market ecosystem             

                                Exhibit 01: Parent market

                2.2: Market Characteristics    

                2.3 Value chain analysis           

                                Exhibit 02: Value chain analysis: Brewers

                                2.3.1 Inputs

                                2.3.2 Inbound logistics

                                2.3.3 Operations

                                2.3.4 Outbound logistics

                                2.3.5 Marketing and sales

                                2.3.6 Support activities

                                2.3.7 Innovation

3. Market Sizing                       

                3.1 Market definition

                                Exhibit 03: Offerings of vendors included in the market definition

                3.2 Market segment analysis 

                                Exhibit 04: Market segments

                3.3 Market size 2020 

                3.4 Market outlook: Forecast for 2020 - 2025 

                                3.4.1 Estimating growth rates for mature markets

                                Exhibit 05: Global - Market size and forecast 2021 - 2026 ($ million)

                                Exhibit 06: Global market: Year-over-year growth 2021 - 2026 (%)

4. Five Forces Analysis                          

                4.1 Five Forces Summary        

                                Exhibit 07: Five forces analysis 2020 & 2025

                4.2 Bargaining power of buyers           

                4.3 Bargaining power of suppliers       

                4.4 Threat of new entrants    

                4.5 Threat of substitutes         

                4.6 Threat of rivalry   

                4.7 Market condition

                                Exhibit 08: Market condition - Five forces 2021

5 Market Segmentation by Distribution channel                       

                5.1 Market segments

                                The segments covered in this chapter are:

• Offline trade
• Online trade

                           Exhibit 09: Distribution channel - Market share 2021-2026 (%)

                5.2 Comparison by Distribution channel           

                                Exhibit 10: Comparison by Distribution channel

                5.3 Offline trade - Market size and forecast 2021-2026               

                                Exhibit 11: Offline trade - Market size and forecast 2021-2026 ($ million)

                                Exhibit 12: Offline trade - Year-over-year growth 2021-2026 (%)

                5.4 Online trade - Market size and forecast 2021-2026                

                                Exhibit 13: Online trade - Market size and forecast 2021-2026 ($ million)

                                Exhibit 14: Online trade - Year-over-year growth 2021-2026 (%)

                5.5 Market opportunity by Distribution channel            

                                Exhibit 15: Market opportunity by Distribution channel

6 Customer landscape                           

                6.1 Overview

                                Exhibit 16: Customer landscape

7 Geographic Landscape                      

                7.1 Geographic segmentation

                                Exhibit 17: Market share by geography 2021-2026 (%)

                7.2 Geographic comparison   

                                Exhibit 18: Geographic comparison

                7.3 Europe - Market size and forecast 2021-2026          

                                Exhibit 19: Europe - Market size and forecast 2021-2026 ($ million)

                                Exhibit 20: Europe - Year-over-year growth 2021-2026 (%)

                7.4 North America - Market size and forecast 2021-2026           

                                Exhibit 21: North America - Market size and forecast 2021-2026 ($ million)

                                Exhibit 22: North America - Year-over-year growth 2021-2026 (%)

                7.5 APAC - Market size and forecast 2021-2026              

                                Exhibit 23: APAC - Market size and forecast 2021-2026 ($ million)

                                Exhibit 24: APAC - Year-over-year growth 2021-2026 (%)

                7.6 South America - Market size and forecast 2021-2026           

                                Exhibit 25: South America - Market size and forecast 2021-2026 ($ million)

                                Exhibit 26: South America - Year-over-year growth 2021-2026 (%)

                7.7 MEA - Market size and forecast 2021-2026               

                                Exhibit 27: MEA - Market size and forecast 2021-2026 ($ million)

                                Exhibit 28: MEA - Year-over-year growth 2021-2026 (%)

                7.8 Key leading countries        

                                Exhibit 29: Key leading countries

                7.9 Market opportunity by geography

                                Exhibit 30: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends                    

                8.1 Market drivers     

                                8.1.1 Increasing demand for premium whiskey

                                8.1.2 Increasing use of online sales channels

                                8.1.3 Increased consumption of alcoholic beverages among women

                8.2 Market challenges              

                                8.2.1 Growing health awareness among consumers

                                8.2.2 Campaigns against alcohol consumption

                                8.2.3 Growing competition from other alcoholic beverages

                                Exhibit 31: Impact of drivers and challenges

                8.3 Market trends      

                                8.3.1 Increasing demand for craft whiskey

                                8.3.2 Rising population of millennials worldwide

                                8.3.3 Whiskey-based tourism

9. Vendor Landscape                             

                9.1     Competitive scenario    

                9.2     Vendor landscape           

                                Exhibit 32: Vendor Landscape

                9.3     Landscape disruption    

                                Exhibit 33: Landscape disruption

                9.4     Industry risks    

                                Exhibit 34: Industry risks

10.  Vendor Analysis                              

                10.1 Vendors covered            

                                Exhibit 35: Vendors covered

                10.2 Market positioning of vendors  

                                Exhibit 36: Market positioning of vendors

                10.3 Asahi Group Holdings Ltd              

                                Exhibit 37: Asahi Group Holdings Ltd. - Overview

                                Exhibit 38: Asahi Group Holdings Ltd. - Business segments

                                Exhibit 39: Asahi Group Holdings Ltd. - Key offerings

                                Exhibit 40: Asahi Group Holdings Ltd. - Segment focus

                10.4 Becle SAB de CV

                                Exhibit 41: Becle SAB de CV - Overview

                                Exhibit 42: Becle SAB de CV - Business segments

                                Exhibit 43: Becle SAB de CV - Key offerings

                                Exhibit 44: Becle SAB de CV - Segment focus

                10.5 Brown Forman Corp.       

                                Exhibit 45: Brown Forman Corp. - Overview

                                Exhibit 46: Brown Forman Corp. - Product and service

                                Exhibit 47: Brown Forman Corp. - Key offerings

                10.6 Diageo Plc            

                                Exhibit 48: Diageo Plc - Overview

                                Exhibit 49: Diageo Plc - Business segments

                                Exhibit 50: Diageo Plc - Key offerings

                                Exhibit 51: Diageo Plc - Segment focus

                10.7 G and J Distillers Ltd.       

                                Exhibit 52: G and J Distillers Ltd. - Overview

                                Exhibit 53: G and J Distillers Ltd. - Product and service

                                Exhibit 54: G and J Distillers Ltd. - Key offerings

                10.8 Pernod Ricard SA              

                                Exhibit 55: Pernod Ricard SA - Overview

                                Exhibit 56: Pernod Ricard SA - Product and service

                                Exhibit 57: Pernod Ricard SA - Key offerings

                10.9 Suntory Holdings Ltd.      

                                Exhibit 58: Suntory Holdings Ltd. - Overview

                                Exhibit 59: Suntory Holdings Ltd. - Business segments

                                Exhibit 60: Suntory Holdings Ltd. - Key offerings

                                Exhibit 61: Suntory Holdings Ltd. - Segment focus

                10.10 Teeling Whiskey Co. Ltd.             

                                Exhibit 62: Teeling Whiskey Co. Ltd. - Overview

                                Exhibit 63: Teeling Whiskey Co. Ltd. - Product and service

                                Exhibit 64: Teeling Whiskey Co. Ltd. - Key offerings

                10.11 West Cork Distillers Ltd.              

                                Exhibit 65: West Cork Distillers Ltd. - Overview

                                Exhibit 66: West Cork Distillers Ltd. - Product and service

                                Exhibit 67: West Cork Distillers Ltd. - Key offerings

                10.12 William Grant and Sons Ltd.      

                                Exhibit 68: William Grant and Sons Ltd. - Overview

                                Exhibit 69: William Grant and Sons Ltd. - Product and service

                                Exhibit 70: William Grant and Sons Ltd. - Key offerings

11. Appendix                            

                11.1 Scope of the report         

                                11.1.1 Market definition

                                11.1.2 Objectives

                                11.1.3 Notes and caveats

                11.2 Currency conversion rates for US$            

                                Exhibit 71: Currency conversion rates for US$

                11.3 Research Methodology 

                                Exhibit 72: Research Methodology

                                Exhibit 73: Validation techniques employed for market sizing

                                Exhibit 74: Information sources

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