Is There a Digital Dating Specialist in the House?

Feb 14, 2013, 07:30 ET from Hoffman Agency

SAN JOSE, Calif., Feb. 14, 2013 /PRNewswire/ -- The romance ended, but the social media interactions continued (for six weeks).

How does one politely sever social media connections after a romantic relationship ends?

As people increasingly depend on social media to bind relationships – including romantic ones – exiting the social web orbiting a couple can be tricky.

One enterprising young man's answer to this challenge wasn't like any you might expect, a tale we've called "Pragmatic Approach to Social Media When Romance Goes South" at

Lou Hoffman is CEO of The Hoffman Agency, a global communications consultancy headquartered in Silicon Valley. He blogs on the intersection of storytelling, traditional PR and digital communications at  

Hoffman Agency Contact: Sara Staffaroni at, 408/286-2611

SOURCE Hoffman Agency