ISBG Signs 5-year Deal with MetLife Stadium

HOUSTON, Sept. 17, 2015 /PRNewswire/ -- International Spirit and Beverage Group (a Nevada Corporation) (OTC: ISBG) is pleased to announce that the company has signed a five-year contract with options for renewal after the fifth year with MetLife Stadium and the Quest Diagnostic Training Center in an all-cash transaction. MetLife Stadium will promote ISBG and its brands through various avenues in and around the stadium complex while the ISBG stable of brands will be available for sale at the bars and suites.

"This deal brings our Besado Tequila, Dziaq Liqueur and Cavoda Vodka brands front and center to the largest alcohol market in the nation," said Jeff Freiberger, ISBG's Chief Operating Officer. "We anticipate that this will create immediate, high demand for our products. The New York metropolitan market represents over 23 million people which is equal to over 7% of the U.S. population according to the US Census Bureau."

MetLife Stadium, home to the fourth and sixth most valuable professional football franchises (according to Forbes), is the perfect showcase for ISBG's premium brands of liquors.

"MetLife Stadium is a state of the art entertainment mecca for sports as well as concerts that always draws a capacity crowd," Freiberger continued. "ISBG will have pre- and post-game spots on the Jumbo-Tron, significant L-Wrap exposure on high definition TVs throughout the stadium, advertisements in game programs, spots on radio broadcasts, train station signage, external billboards and that is only just the beginning."

In addition to the benefits derived from the 80,000 people attending each football game, ISBG will have a presence at every concert held at MetLife Stadium.

"The ISBG signage and ISBG-sponsored bars will continue to operate beyond the end of the football season," Freiberger added. "Concert goers will be able to enjoy our brands at the stadium bars.  ISBG benefits by reaching a significant new audience."

Freiberger notes that not only is this deal unique but he expects it to yield tremendous dividends to ISBG, even in year one of the contract. ISBG will also be a pillar for local charitable needs in a give back program to be announced

"ISBG is extremely proud and excited to have signed a deal of this magnitude in one of the premiere entertainment facilities in the nation," Freiberger concluded.

International Spirit and Beverage Group is an authorized importer, licensor, and marketer of alcoholic beverages.  Our initial portfolio consists of Besado Tequila, Dziaq Liqueur, and Cavoda Vodka.  The company website for ISBG is currently active. Check out our progress at www.isbg.global and visit us at @drinkisbg

This news release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. When used in this release, words such as "estimate," "expect," "anticipate," "projected," "planned," "forecasted" and similar expressions are intended to identify forward-looking statements, which are, by their very nature, no guarantees of ISBG's future operational or financial performance, and are subject to risks and uncertainties. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. Due to the risks and uncertainties, actual events may differ materially from current expectations. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Notice Regarding Forward Looking Statements:

This news release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. When used in this release, words such as "estimate", "expect", "anticipate", "projected", "planned", "forecasted", and similar expressions are intended to identify forward-looking statements, which are, by their very nature, no guarantees of ISBG's future operational or financial performance, and are subject to risks and uncertainties. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. Due to the risks and uncertainties, actual events may differ materially from current expectations. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

@drinkisbg

SOURCE ISBG, Inc.

Related Links

http://www.isbg.global