IT's One Day Only & IT's Finally Here! IT's Your Top 5 Superstars Collection Launches today on QVC!

Nov 19, 2015, 23:45 ET from IT Cosmetics

NEW YORK, Nov. 19, 2015 /PRNewswire/ -- Your Top Five Superstars and More! Six-Piece Set is your opportunity to experience the game-changing products that have become truly life-changing in the hands of real women like you! This Today's Special Value® is scheduled to debut on QVC® Friday, November 20, 2015, at midnight (ET). Every day, QVC picks the best find of the day that they believe shoppers will love and offers it at an extra special value. The one special item is offered at midnight (ET) until 11:59 PM (PT) that day.

Inside this collection: For the first time ever, the Top Five IT Cosmetics® Superstar Award Winning Products are together in a Today's Special Value! Award-winning Bye Bye Under Eye® Anti-Aging Concealer truly helps cover everything! Celebration Foundation® Illumination is your 30 seconds to flawless looking skin with beautiful hydrating coverage and the youthful look of light! Brow Power® Universal Eyebrow Pencil is the #1 selling product in our entire line, creating the look of real hair even if you have none at all! Because it's universal, it matches any hair color! Hello Lashes® five-in-one Volumizing Mascara treats your lashes while quadrupling their volume after three coats. Vitality Lip Flush four-in-one Lipstick Stain in Je Ne Sais Quo® is the perfect pink for all ages and skin tones in a formula that will help nourish your lips with color that lasts! This collection also includes the brand new Heavenly Luxe® Master Brush that will give your skin the look of airbrushed perfection!

Shop IT on QVC
Tune in to QVC Friday, November 20, 2015, at midnight, 3 AM, 9 AM, 3 PM and 9 PM (ET) for more details on the It's Your Top five Superstars and More! Six-Piece Set. Visit, the QVC apps or call 800.345.1515 beginning November 20, 2015, at midnight (ET) until 11:59 PM (PT), to take advantage of this exceptionally low price while supplies last.

About Each Product:

Bye Bye Under Eye® Anti-Aging Concealer
This best-selling, full coverage, anti-aging concealer helps visually camouflage the appearance of imperfections with long-lasting pigments that never crease, never crack and give you the appearance of your most flawless-looking skin.

Celebration Foundation® Illumination
It's your 30 seconds to flawless-looking skin, infused with Drops of Light Technology® to add a kiss of radiance to your skin. This full coverage foundation is formulated to help visually blur the appearance of imperfections while brightening overall complexion.

Vitality Lip Flush™ four-in-one Reviver Lipstick Stain in Je Ne Sais Quoi® 
 It's your anti-aging lip balm, lipstick, lip stain and light glossy finish all in one step! Hydrating lip color that lasts in the perfect pink for all skin tones, treat your lips to plum oil, cherry oil, shea butter, argan and other lip-loving ingredients!

Hello Lashes® five-in-one Volumizing Mascara
Hello Lashes® is volumizing mascara, conditioning primer, lash-enhancing serum, lash tint and lash comb/curler all in one.

Brow Power® Universal Eyebrow Pencil
It's your brows but better!® This universal eyebrow pencil matches all hair colors, adheres to skin, helps cover grays and looks like real hair, even if you don't have any!

New! Heavenly Luxe® Master Brush
It's your brush therapy! ™ Synthetic and custom-cut, the new Master Brush is dense and tapered to hug the curves of your face for complexion perfection every time. Great with all liquids and powders!

The information on this document is confidential and cannot be disclosed, copied or distributed until midnight (ET) on November 20, 2015.

About IT Cosmetics®

Developed with leading plastic surgeons, IT Cosmetics® creates clinically proven, innovative, problem-solving makeup and skin care products that harness cutting-edge, anti-aging technologies and high-performance skin-loving ingredients to provide you with serious beauty solutions that help you look and feel your most beautiful! Co-Founder Jamie Kern Lima, who suffers from rosacea, sparse brows, hyperpigmentation and problematic skin, works hand in hand with plastic surgeons to create innovative, high-performance products, laser-focused on solving women's beauty problems. IT Cosmetics is a top prestige color cosmetics brand sold in ULTA Beauty, QVC, Sephora Australia and The Shopping Channel Canada. It's your beauty. ™ Discover it. Love it. Believe it. ™


©2015 QVC, Inc., QVC, the Q and Q Ribbon Logo, are registered service marks of ER Marks, Inc. and QVC, Inc.

Press Contacts:

Jacqueline Finnan of IT Cosmetics: (310) 927.1893;

Victoria Sneden of IT Cosmetics: (201) 492-5140;

It's Your Top Five Superstars And More!
Six-Piece Set
QVC Item #A270192; #A274310 (Auto-Delivery)

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SOURCE IT Cosmetics