ITW United Silicone Expands Decorating Equipment into the Lawn and Garden Marketplace

LANCASTER, N.Y., July 10, 2012 /PRNewswire/ -- ITW United Silicone, announced today the product launch and the first installation  of the Evolution Grower's Edition – Heat Transfer decorating equipment at New Christie Ventures located in Naugatuck, CT.

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United Silicone's patent pending product, the Evolution Growers Edition, is the first heat transfer equipment enabling nurseries and retail garden centers to provide full color photographic quality images with 95% coverage of container circumference. The Evolution Growers Edition allows for branding with full color graphics while providing planting instructions, recipes and other relevant information capturing the attention of gardeners. This capability makes it easy to produce durable labels that resist fading and eliminating the need for a "stick in the mud" planting instructions which is frequently lost or misplaced. 

Stephen DePaolo, New Christie Venture's Chief Operating Officer says, "I am super impressed with what we are making here. It is a very exciting time for us, it was a challenge to ensure alignment of design elements, and an additional plus we no longer need to clean up messy wet inks."  Steve mentions that "their new decorating equipment will further open doors for them enlightening their customers and ultimately spark their customer's creative ingenuity."

Bill Boquard, ITW United Silicone's Business Unit Manager indicated he is "thrilled with the response we are receiving and is looking forward to offering this new product to the international marketplace."

To learn more about the Evolution series visit www.unitedsilicone.com or contact ITW United Silicone headquarters at 4471 Walden Avenue, Lancaster, New York 14086, Phone: 716-681-8222 ext. 124., Fax: 716-681-8789.

About ITW United Silicone

An ITW Decorating company specializes in the design and production of standard and custom hot stamp and heat transfer decorating machines.  United Silicone provides a complete range of supplies including:  silicone rubber dies, rollers, sheets, metal dies, part handling tooling fixtures and heat seal supplies.  As a leading designer and manufacturer of state-of-the-art decorating systems, United Silicone's in-house engineers provide solutions to the toughest decorating challenges.

About New Christie Ventures

For over 40 years New Christie Ventures has been supplying the Horticultural industry with the latest and greatest designs in Horticultural containers. They partner with their customers and are always looking for ways to improve relationships. NCV record for outstanding quality, has earned the reputation as a "supplier of Excellence" while offering the best products on the market.

SOURCE ITW United Silicone