SPRING LAKE, Mich., June 14 /PRNewswire/ -- Ten years ago, a talented team of people introduced a cool, affordable office furniture business - called izzydesign - at the NeoCon World's Trade Fair in Chicago.
Then, founder and CEO Chuck Saylor outlined the vision and mission: to support new technologies, the environment, the 24/7 blending of life and work - and a new generation searching for fulfillment beyond the corner office. His prediction: The New Workstyles of collaboration were the new power of, by and for the people.
Now izzy+ is at the right place at the right time with the right digital tools, with a website to support people at a higher level of engagement. "We have wanted to do this for a long time," says Saylor. "Now our customers can find what they need and search between our brands seamlessly. And we are reaching out to them online, to ask questions, to learn, and to establish the same kind of real and engaging relationships that we build every day in person."
At home on the home page
At izzyplus.com, meet the izzy+ team on the home page, at the new Truman lounge. In fact, you'll find them throughout the website, having fun with the products they make, sell and use. That's why the home page of http://www.izzyplus.com features a Dewey bookshelf stocked full of their favorite things - including ice cream, a mini MINI Cooper and ingredients for S'mores.
ZUI technology (zoomable user interface)
But take a closer look - literally. Click on one of those photos. Visitors can zoom in on cartoon-like balloons on the bookshelf, using Seadragon tiling image technology. The closer visitors get to the bookshelf, the more detailed the stories they'll uncover about the importance of good design, quality coffee and teaming up with others. It's all part of the izzy+ brand: genuine, fun and a little unexpected.
Helping customers find what they need
Customers and specifiers now can search by market, explore potential furniture settings and rely on the izzy+ Fuzzy Floorplan(TM) to design more inspiring, human-centered places and spaces. And now they can use social media to be part of the smart, engaged, global community that company leaders always envisioned. The new Community page encourages people to post ideas, photos and links through Flickr, Twitter, Facebook, Vimeo and more. "Ask a question, start a conversation or like what you see," says Debbie Goode, director of marketing communications for izzy+. "The people who design, make and sell our products are ready to learn even more about how our customers live, learn and work. Our goal is to continue creating new and better products to support people in the work places and learning spaces of the future."
DesignVox created the new site for izzy+, with new photos of izzy+ employees, friends and family by Dean Van Dis Photography.
Debbie Goode, 616.847.6539, firstname.lastname@example.org
Clare Wade, 616.644.1090, email@example.com