Founded by digital health executive and new mother Huei Ong to transform care during women's most vulnerable health transitions
NEW YORK, Sept. 10, 2025 /PRNewswire/ -- January Health Company (January) announced the launch of a new virtual concierge care service today focused on postpartum and perimenopause. The company is designed to bring together the health and wellness needs of women with modern, evidence-backed support to navigate often-overlooked stages of life. January is now live in its Early Access program for postpartum clients with a full consumer launch planned for 2026.
During Early Access, January will offer a personalized postpartum Thrive Care Plan, access to concierge services, and wellness tracking to journal progress.
"As women and mothers behind January, we have experienced first-hand the challenges that women face getting access to the support they need during major updates to their bodies, minds and life," says Huei Ong, Founder and CEO of January. "The number of women in the prime of their life leaving the workforce due to major health and wellness issues from childbirth and perimenopause is staggering; but women often lack access to the necessary resources for assistance. We created January to provide real answers to these real challenges."
The company is targeting a full commercial launch in 2026 to offer high-touch, proprietary offerings to create personalized programs for women in postpartum or perimenopause. Offerings will include:
- Care Concierge: Dedicated support for any question, concern, symptom or life update.
- Thrive Care Plan: Personalized, proactive and evidence-based plan to meet goals with ongoing, tailored content.
- Care Pod: Assistance in building out a network of trusted doctors, nurses, fitness experts, functional medicine practitioners and more committed to client success.
- Progress Tracker: An ongoing journal to track progress, symptoms and overall feeling of wellness to build on progress and identify issues early.
One in three women experience lasting health problems from childbirth and half of women in the workplace experience perimenopausal symptoms. However, the current healthcare system is not equipped to provide the care needed for often preventable long-term suffering by women during these critical stages of their health. Eighty percent of OBGYNs are not formally trained to manage long term menopause care and the majority of working women viewed reproductive health benefits, including menopausal support, a critical part of their decision to select or stay with an employer.
"We are living in a time when familial support is less of an option for women as they live farther away from their family and friends, and have mothers from a generation that didn't know terms such as postpartum and perimenopause," continues Ong. "January is filling a need for always-on care and evidence-backed plans for today's women in postpartum and perimenopause."
The all-women leadership team behind January Health Care has over 50 years of experience and includes Founder & CEO Ong, Chief Medical Officer Dr. Lena Fan; and marketing executive Erin Adams. Ong has 15 years of experience in digital product development and recently led the Population Health division and genomic research modeling in real world applications.
About January Health Care
January Health Care is a women-led virtual concierge care company focused on postpartum and perimenopause support. The company combines human-guided personalized care with evidence-backed protocols to help women navigate often-overlooked stages in their health. Through concierge services and tailored wellness plans, January bridges short-term recovery into long-term wellness outcomes - delivering support that helps women thrive during critical health transitions.
About Founder and CEO Huei Ong
Huei Ong is a visionary leader with over 15 years of experience in digital product strategy and development, including executive roles where she has driven innovation and growth, as well as served as a business operator. She spent the last six years in the startup digital health and genomics space that achieved unicorn status, where she focused on creating digital-first tools for patients and providers, and later led a Population Health division, supporting research in genomic modeling for real-world applications.
As a new mother navigating postpartum challenges firsthand while balancing a professional career, Huei is now channeling her expertise into reimagining care for women during pivotal life transitions. Her unique blend of professional insight and personal experience fuels her mission to build transformative, patient-centered solutions that address the multifaceted needs of women's health.
Contact:
Erin Adams
[email protected]
SOURCE January Health Company

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