Jason Miller's New Book Teaches B2B Marketers How to Turn Their Content and Social up to Eleven

SAN FRANCISCO, Nov. 11, 2014 /PRNewswire/ -- Jason Miller, noted content marketing expert and heavy metal aficionado, is pleased to announce the release of his new book today, National Metal Day, entitled "Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing up to 11." The book is centered on the "marketing funnel" and provides practical guidance to raise brand awareness, build trust, establish credibility, and ultimately drive revenue. Miller combines reliable research, years of experience, expert input, and real world applications to showcase his tactics and strategies alongside some rock n roll flare.

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"The one-two punch of social media and content marketing is a vital part of any successfully integrated marketing approach. If you are not pairing these two powerhouses together, then you are simply missing opportunities to grow your business," explains Miller.

Whether it is a startup or established enterprise, Jason Miller is confident that his new book will make a lasting impact on any business. With no frills, no fluff - this book is simply full of useful information, practical tactics, helpful strategies, and is basically a lesson from one modern marketer to another.

Praise for Welcome to the Funnel

"This book is little like having Axl Rose show up in your living room to play a house party. You can't help but be blown away."

- Ann Handley, Chief Content Officer at MarketingProfs Wall Street Journal bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

To stand out in the Jungle of information available online, you need content marketing that truly rocks. Jason Miller just supplied the playbook: a step-by-step guide for filling the all-important top of the funnel. A must read! 

- Jay Baer, New York Times best-selling author of Youtility

The book is separated into four sides, each one addressing a different aspect of Content and Social:

• Content – Why marketers need to change their mentality from creating more content, to more relevant content and three practical ways to create content that delivers a face-melting return on investment.
• Social – Using social to build awareness, trust and drive high quality leads.
• All Together Now – What the future holds for content and social and what it means for marketers.
• The Credits – The essential resources you need to stay on top of trends in content and social media.

Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing up to 11 is now available on Amazon.com. Miller thought it fitting to release it today, National Metal Day, which takes place every year on Nov. 11. (Yes, this holiday always goes to 11.)

Contact Name: Jason Miller
Contact Number: 510-926-9823
Contact Email

SOURCE Jason Miller