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Jim Ziegler and Ralph Paglia Host Dealer Battle Plan Workshop in Atlantic City on July 6-8th


News provided by

Ziegler SuperSystems

Jun 02, 2010, 04:15 ET

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ATLANTA, June 2 /PRNewswire/ -- Top automotive industry trainer Jim Ziegler  presents a dynamic workshop to help auto retailers meet online marketing challenges.  Automobile retail sales are a fiercely competitive and erratic market. Ziegler's plan is to give dealers an Internet Sales and Marketing Strategy to outperform the competition. This powerful event will be held at Bally's Atlantic City, just minutes from the Philadelphia and New York City areas.

Change is constant. Nothing is the way it was, and will never be that way again. After working with thousands of automobile dealers over the years, Jim Ziegler needed to be sure his clients kept up with the new realities of changing technologies and the emerging influence of social media. So he assembled an all-star faculty for this dynamic event. All four presenters are world-class online retail practitioners.  Their expertise and hands-on experience has shown they know what works and what doesn't work in the online sales arena.  

Workshop Instructors Ralph Paglia, Joe Webb and Tim Jennings have all been top-rated speakers at premier industry events and have managed both large and small Internet Departments. When interviewed, Jim Ziegler smiled and said, "I've assembled a killer team for this event, combat tested veterans with more than four decades of in-the-trenches experience."

Now, Ziegler and friends are delivering the real deal, content-rich sessions, hands-on "real-world stuff", not theory. These tactics and processes are battle-tested on the front lines in dealerships all across the country.

Jim continued, "Dealerships can't afford to miss a single opportunity to do business."  Having a dominant and effective presence on Facebook, Twitter, and other portals is critical to dealership marketing strategy.  Ziegler and Paglia are masters of Social medium relationship sales and marketing.  Students will take back an in-depth understanding of how to leverage online relationships for sales and profits as well as...

  • The pathway to success; from email, to telephone, to the appointment to delivery
  • How to Maximize Existing Profit Centers and Create New Ones
  • How to use self-produced videos to capture customer trust and create credibility
  • Focus sites, micro sites, and 12 other secrets to drive high-volume traffic
  • Internet stealth marketing techniques with 'Ninja' Search Engine Optimization
  • Marketing and Advertising with ultimate Video Search Engine Maximization
  • How to turn your dealership into an Internet Sales Powerhouse
  • Customer Relationship Management and CSI Engineering Projects for High Average Profitability, Top-Rated CSI Scores, Customer Retention and Referrals!
  • YouTube, Facebook, LinkedIn and Twitter: How to profitize relationships with consumers through customer-friendly "Pull Marketing"

About :

Ziegler SuperSystems is an automotive training and consulting organization based in the Atlanta, GA area. President Jim Ziegler is a member of the National Speakers Association and has been a keynote speaker at National and State Dealer conventions, and has trained over 75,000 Dealers, GSMs, Sales and F&I Managers.  Course and Training information is at: http://zieglersupersystems.com/  Jim can be reached at:  800-726-0510  

SOURCE Ziegler SuperSystems

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