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'Just Brakes' Selects Demandforce

Auto Repair Service to Use Automated Marketing, Communication Software at 135 Locations


News provided by

Demandforce, Inc.

Feb 27, 2013, 07:00 ET

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SAN FRANCISCO, Feb. 27, 2013 /PRNewswire/ -- Just Brakes, a total car care service provider specializing in brake service, has chosen Demandforce, Inc. to provide its marketing and communications solution for its 135 locations across North America.

Demandforce gives Just Brakes the tools to seamlessly market and communicate its full suite of car care services to its customers, while further helping them increase customer engagement through social media and easy-to-use web tools. Just Brakes will also benefit from Demandforce's customer satisfaction surveys, which will help Just Brakes ensure a consistent and quality experience across their large network of shops. 

Another key factor in Just Brakes selection was the best-in-class review generation and syndication platform offered by Demandforce.  Since implementing Demandforce, Just Brakes shops have already increased positive customer reviews by 95%.

Just Brakes selected Demandforce to support its marketing efforts by:

  • Improving its online reputation on sites such as Google, Facebook and CitySearch through automated review collection and syndication.
  • Integrating an online scheduling and review collection system to seamlessly connect with customers.
  • Providing an easy way to communicate via email and text messaging with its customer base, to help ensure safe, reliable cars.

"We strive to give the highest quality products and services to our customers," said Sarah Hamp, vice president of administration at Just Brakes. "Integrating Demandforce is yet another step to expand and promote our total car care service offering, as well as provide a top tier customer experience; from the initial email or text message, to the follow-up email after the appointment, Demandforce gives us the full marketing and communication lifecycle, which is invaluable."

Just Brakes' facilities will also participate in the Demandforce Network, automatically. The first of its kind, the Demandforce Network offers Just Brakes facilities the opportunity to reach more than 40 million consumers throughout the U.S. and Canada who are customers of non-competing businesses.

"Communicating a consistent brand and message is important, yet challenging, for any business with multiple locations.  With Just Brakes, we're helping them create a uniform experience from hundreds of locations to tens of thousands of customers," said Patrick Barry, chief marketing officer at Demandforce. "Our goals in working with any business of Just Brakes' size are to help them increase customer retention and frequency of visits, build online reputation, measure customer satisfaction, and provide a consistently great experience for all of their customers.  Given the results to date, we feel very confident about our ability to deliver value through this partnership."

About Demandforce
Demandforce, Inc., a leading online marketing and communication software service from Intuit Inc., helps local businesses thrive in the Internet economy using email communications, text messaging and online services. Demandforce combines an award-winning communications platform with best-in-class reputation and networking tools into one powerful Web-based application that seamlessly integrates with existing workflow systems to help businesses build a strong online reputation and leverage local network marketing. Founded in 2003, Demandforce has collected more than 2 million consumer reviews, which are published across the Web, and has generated more than $3 billion for its clients. The Demandforce Network connects end clients to almost 40 million local consumers.  For more information on how to use Demandforce, please visit www.demandforce.com.

About Intuit Inc.
Intuit Inc. is a leading provider of business and financial management solutions for: small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals. Its flagship products and services, including QuickBooks®, Quicken® and TurboTax®, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading tax preparation offerings for professional accountants. Intuit Financial Services helps banks and credit unions grow by providing on-demand solutions and services that make it easier for consumers and businesses to manage their money.

Founded in 1983, Intuit had annual revenue of $4.15 billion in its fiscal year 2012. The company has approximately 8,500 employees with major offices in the United States, Canada, the United Kingdom, India and other locations. More information can be found at www.intuit.com.

SOURCE Demandforce, Inc.

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