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KeenStack Launches AI-Powered Healthcare Referral Management Solution Powered by the ServiceNow AI Platform

KeenStack is a professional services consulting firm that specializes in helping organizations implement, optimize, and manage their ServiceNow platforms to streamline workflows, improve operational efficiency, and drive digital transformation. (PRNewsfoto/KeenStack)

News provided by

KeenStack

Aug 26, 2025, 09:00 ET

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New solution reduces referral loss, automates intakes, and improves coordination, enhancing efficiency and patient care

CHANDLER, Ariz., Aug. 26, 2025 /PRNewswire/ -- KeenStack, the professional services consulting firm that helps companies unlock the full potential of ServiceNow, today announces the launch of its AI-powered Healthcare Referral Management Solution. Built on ServiceNow, the system streamlines referral intake, validation, and routing—reducing delays, improving handoffs, and accelerating patient access. Automated tracking increases operational efficiency, while intelligent routing and shared workflows strengthen collaboration. The solution also delivers actionable analytics on referral trends to inform operational decisions.

"Healthcare systems are losing significant revenue every year because referrals fall through the cracks, with more than half ending up outside the network," says Thiru Thangarathinam, founder and chief executive officer of KeenStack. "When outdated methods like fax and email are still the norm, it's no surprise that barely half of those referrals even turn into scheduled appointments. Our AI-powered Healthcare Referral Management solution solves for this, resulting in reduced patient wait times, better quality of care, and improvements that drive growth."

The KeenStack AI-powered Healthcare Referral Management Solution delivers powerful functionality, including:

  • Automated Intake and Routing: Streamline referrals from Federally Qualified Health Centers (FQHCs), community clinics, and practices through automated intake channels.
  • Intelligent Document Processing: Use Document Intelligence to extract and structure referral details from scanned documents, emails, and faxes, reducing manual work.
  • Enhanced Provider Coordination: Improve communication with external providers using workflow tracking, real-time updates, and automated follow-ups.
  • AI-Powered Referral Orchestration: Leverage Keenstack's "Now Assist" referral skill to intelligently validate referral completeness, validate and align referrals against eligibility criteria and automatically route referrals for scheduling, clinical review or prior authorization.
  • Analytics & Insights: Leverage predictive analytics to monitor KPIs, reduce bottlenecks, and prioritize urgent cases for faster patient care.

"Across both payers and providers, referral breakdowns are a persistent issue, degrading patient experience and causing millions in avoidable revenue loss each year" said Elevsis Delgadillo, senior vice president of customer success at KeenStack. "Our referral management solution, built on ServiceNow, closes these gaps by streamlining intake, automating referral triage, and improving coordination. It's purpose-built to reduce leakage, shorten cycle times, and unlock real financial and operational gains for health providers' systems."

By embedding AI directly into the referral workflow, KeenStack helps care teams take action sooner, whether that means routing a referral for clinical review, scheduling, or prior authorization. The result is a more connected, responsive referral process that keeps patients in-network and on track for timely care.

"As organizations move from experimenting with AI to scaling it across their operations, trusted partnerships built on a powerful AI platform have never been more critical." said Michael Park, senior vice president, global partnerships and channels at ServiceNow. "KeenStack Healthcare Referral Management, built on the ServiceNow AI Platform, works with customers to seamlessly integrate customizable agentic AI capabilities that bring data and workflows together to accelerate enterprise transformation. This partnership showcases what's possible when deep domain expertise meets a purpose-built platform for AI innovation at scale."  

To learn more or schedule a demo, please click here.

About KeenStack
KeenStack is a professional services consulting firm that specializes in helping organizations implement, optimize, and manage their ServiceNow platforms to streamline workflows, improve operational efficiency, and drive digital transformation. Through strategic guidance, technical implementation, and ongoing support, KeenStack empowers clients to maximize the value of their ServiceNow investments. To learn more, please visit www.keenstack.com.

ServiceNow, the ServiceNow logo, Now, Now Platform, and other ServiceNow marks are trademarks and/or registered trademarks of ServiceNow, Inc. in the United States and/or other countries.  

SOURCE KeenStack

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