BATTLE CREEK, Mich., April 19, 2012 /PRNewswire/ -- Kellogg Company's commitment to acting responsibly and with integrity recently earned recognition from two of the world's leading organizations devoted to measuring companies' ability to live up to their expressed values.
Corporate Responsibility magazine named Kellogg Company one of the 100 Best Corporate Citizens for 2012. The publication bases its list on a number of criteria, including corporate governance, employee relations, environmental impact, financial performance, human rights and philanthropy.
Kellogg has also again been named one of America's Most Reputable Companies in 2012 in the annual list published by Forbes magazine in cooperation with the Reputation Institute, the global reputation management consulting organization. Kellogg ranked No. 4 on the list this year, up from No. 5 in 2011.
The Reputation Institute develops its annual list by asking thousands of consumers for their perceptions of 150 of the largest companies in the United States. Along with emotional measurements such as trust, admiration and esteem, companies are evaluated on criteria including corporate governance, citizenship, leadership, innovation and products and services.
"We are honored to once again be recognized as one of the world's most reputable and responsible companies by these trusted organizations," said John Bryant, president and CEO, Kellogg Company. "This is a testament to the character and behavior of our outstanding employees around the world, as well as the deep loyalty and trust that consumers place in our company and our brands. I am confident that our employees will continue to live up to our values that underpin all we do at Kellogg."
About Kellogg Company
Driven to enrich and delight the world through foods and brands that matter, Kellogg Company (NYSE: K) is the world's leading producer of cereal and a leading producer of snacks and frozen foods. Every day, our well-loved brands - produced in 18 countries and marketed in more than 180 countries - nourish families so they can flourish and thrive. With 2011 sales of more than $13 billion, these brands include Cheez-It®, Coco Pops®, Corn Flakes®, Eggo®, Frosted Flakes®, Kashi®, Keebler®, Kellogg's®, Mini-Wheats®, Pop-Tarts®, Rice Krispies®, Special K®, and many more. To learn more about Kellogg Company, including our corporate responsibility initiatives and rich heritage, please visit www.kelloggcompany.com.
SOURCE Kellogg Company