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K&G Fashion Superstore Launches Expanded Ladies' Selection

Retailer Adds Quality Brands and New Merchandise Categories for Frugalistas


News provided by

K&G Fashion Superstore

Mar 29, 2010, 12:57 ET

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ATLANTA, March 29 /PRNewswire/ -- K&G Fashion Superstore has doubled its selection of ladies' merchandise in forty-four stores previously focused on men's tailored clothing, now featuring new categories such as designer sportswear collections, premium contemporary denim, juniors' apparel, and intimate apparel.

K&G's heritage strength in career apparel, namely suits, suit separates, and dresses, as well as casual sportswear, shoes, handbags, jewelry, and accessories will also intensify as part of the overall ladies' expansion. In addition to the new and expanded ladies' merchandise categories, there will be new well-known designer brands, including Calvin Klein, Michael Kors, Kenneth Cole, Nine West, and Max Studio.

"Women have always been the purveyors of style and fashion, but with today's more frugal mindset, women are seeking out new places to shop to be able to get the brands and styles they want, without breaking the bank," said Mary Beth Blake, president of K&G Fashion Superstore. "We've reached out to designers we've never worked with before, to help deepen our selection in top-quality, trend-right brands women want.

The expanded selection of ladies' apparel, shoes, and accessories positions K&G as a one-stop shopping experience for the whole family. K&G will continue to offer quality brand-name and private-label men's and children's clothing, shoes, and accessories at discounted prices. The value-oriented superstore stands apart from other discount retailers by offering first-quality, current-season apparel across all major categories, including tailored clothing, casual sportswear, dress furnishings, footwear, and accessories.

"Women who frequent other off-price retailers will be delighted by the shopping experience offered by K&G," said Diane Ridgway-Cross, K&G chief marketing officer. "Forget spending hours searching the racks for a great deal. Our store is organized with a broad assortment of brand-name styles in a wide range of sizes. And now, with some really coveted ladies' brands at defiantly low everyday prices ― K&G is a woman's shopping nirvana."  

About K&G Fashion Superstore

With over 100 locations in twenty-five states, K&G Fashion Superstore offers quality brand-name and private-label men's, women's, and children's clothing, shoes, and accessories at discounted prices. K&G's value-oriented superstore approach offers first-quality, current-season apparel, shoes, and accessories comparable in quality to that of traditional department and specialty stores at everyday low prices. K&G's merchandising strategy emphasizes broad assortments across all major categories, including tailored clothing, dresses, sportswear, dress furnishings, footwear, and accessories. This merchandise selection positions K&G to attract a wide range of customers in each of its markets. For more on K&G, visit www.kgstores.com.

K&G Fashion Superstore Ladies' Growth Initiative Store List

Alabama:

  • 243 Lakeshore Pkwy., Birmingham, AL 35209

Indiana:

  • 1826 E. 80th Ave., Ste. 14, Merrillville, IN 46410

Illinois:

  • 2535 West 95th St., Evergreen, IL 60805
  • 6807 W. Dempster St., Morton Grove, IL 60053
  • 180 Orland Pl., Orland Park, IL 60462
  • 17149 Torrence Ave., Lansing, IL 60438
  • 7540 S. Stony Island Ave., Chicago, IL 60649

Maryland:

  • 1713 Whitehead Rd., Baltimore, MD 21207
  • 7786 Riverdale Rd., New Carrollton, MD 20784
  • 1240 Smallwood Dr. W., Waldorf, MD 20603
  • 1113 Cromwell Bridge Rd., Towson, MD 21286
  • 6639 Governor Ritchie Hwy. SPC G2, Glen Burnie, MD 21061
  • 8655 Pulaski Hwy., Rosedale, MD 21237

Massachusetts:

  • One General Way, Reading, MA 01867
  • 411 Providence Hwy., Westwood, MA 02090
  • Twin City Plaza, 14 McGrath Hwy., Somerville, MA 02143
  • Liberty Tree Mall 100 Independence Way, Ste. N144, Danvers, MA 01923

Michigan:

  • 23171 Outer Dr., Allen Park, MI 48101
  • Eastland Center ,18000 Vernier Rd., Harper Woods, MI 48225

New Jersey:

  • 1200 U.S. Hwy. 9 North, Woodbridge, NJ 07095
  • Willow Brook Plaza, 77 Willow Brook Blvd., #81, Wayne, NJ 07470
  • 937 Church Rd., Cherry Hill, NJ 08002
  • 1460 Almonesson Rd., Deptford, NJ 08096
  • Shore Mall,  6725 Black Horse Pike, Unit 26, Egg Harbor, NJ 08234

New York:

  • 140 Smith St., Farmingdale, NY 11735
  • 122 East 42nd St., New York, NY 10168
  • 650 Stewart Ave., Garden City, NY 11530
  • 2321 Eighth Ave., Harlem, NY 10027

Pennsylvania:

  • 794 Bethlehem Pike, Montgomeryville, PA 18936
  • 7201 Roosevelt Blvd., NE Philly, PA 19149
  • 3001 W. Cheltenham Ave., Cheltenham, PA 19095

Tennessee:

  • 3480 Plaza Ave., Memphis, TN 38111

Texas

  • 4009 West Airport Freeway, Irving, TX 75062
  • Cooper Street Plaza 4625 S. Cooper St., Arlington, TX 76017
  • 8715 West Loop South, Meyerland, TX 77096
  • Northwest Marketplace, 13902 Northwest Freeway, Katy, TX 77040
  • Baybrook Village, 1519 West Bay Area Blvd., Webster, TX 77598
  • 4449 FM 1960, Houston, TX 77068
  • 2521 South Stemmons Freeway, Lewisville, TX 75067
  • 667 North Cockrell Hill Rd., Duncanville, TX 75116
  • 1418 N. Town East Blvd., Ste 300, Mesquite, TX 75150

Washington

  • 17501 South Center Parkway, Suite 300, Seattle WA 98188
  • 3706 S. Pine St., Tacoma, WA 98409
  • 18420C 33rd Ave. West, Lynnwood, WA 98037

SOURCE K&G Fashion Superstore

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