HOUSTON, Nov. 30, 2016 /PRNewswire/ -- KPRC-TV (KPRC-2), a subsidiary of Graham Media Group in Houston, TX, is the clear ratings leader for the most recent Nielsen measurement period. The NBC affiliate swept all key news time periods in the coveted Adult 25-54 demographic.
KPRC 2 News Today with Owen Conflenti, Rachel McNeill, Jennifer Reyna, Britta Merwin and Amy Davis, won the morning at 6 a.m. KPRC was No. 1 in the afternoons with KPRC 2 News Midday at 11 a.m. and KPRC 2 News at Noon. Evenings also belonged to KPRC, with ratings victories for KPRC 2 News at 4 p.m., KPRC 2 News at 5 p.m., and KPRC 2 News at 6 p.m. Houston viewers made KPRC 2 News at 10, with Dominique Sachse, Bill Balleza, Frank Billingsley, and Randy McIlvoy No. 1 by a full rating point. That equals a dominating 59 percent ratings advantage over KPRC's nearest competitor.
"This is incredible and I'm so proud of the efforts of our entire team both on-air and behind the scenes," said Jerry Martin, Vice President and General Manager of KPRC2. "This was a heavy news month with the election, and to know Houston trusted us above everyone else to stay informed really speaks to the strength of what we've built here at KPRC."
Other ratings highlights include NBC's Today tying for No. 1 with GMA from 7-9 a.m. NBC Nightly News with Lester Holt is No. 1. NBC Prime is No. 1. The Tonight Show Starring Jimmy Fallon beat Jimmy Kimmel and Stephen Colbert combined, and Saturday Night Live is the No. 1 program in late night. All total, KPRC2 is No. 1 in Adults 25-54 sign-on to sign-off (Monday-Sunday 4 a.m. to 4 a.m.).
All ratings are Adults 25-54 Monday-Friday, based on Nielsen Live + Same Day Houston DMA overnights, for the measurement period of October 27, 2016 through November 22, 2016.
About Graham Media Group:
KPRC-TV Channel 2, an NBC affiliate, is owned by Graham Media Group (GMG). GMG (www.GrahamMediaGroup.com), a subsidiary of Graham Holdings Company (NYSE:GHC), owns five local TV stations—each in a top-50 market and all recognized as news leaders—reaching 6.4% of U.S. television households: KPRC–Houston and WDIV–Detroit (NBC); KSAT–San Antonio (ABC); WKMG–Orlando (CBS); and WJXT–Jacksonville (independent). The stations also broadcast digital channels focused on classic television and operate market-leading websites, mobile sites and mobile apps that deliver breaking news, weather and community news, reaching millions of users across each platform. Graham Media Group also owns SocialNewsDesk, a leading provider of social media software solutions used in more than 600 newsrooms worldwide.