KRAFT FOODS ANNOUNCES INCREASE IN MAXIMUM TENDER AMOUNTS FOR EACH SERIES OF NOTES IN ITS PREVIOUSLY ANNOUNCED CASH DEBT TENDER OFFERS AND PRELIMINARY RESULTS

NORTHFIELD, Ill., Dec. 10, 2010 /PRNewswire-FirstCall/ -- Kraft Foods Inc. (NYSE: KFT) announced that it has increased the aggregate principal amount of its cash tender offers (the "Tender Offers") for its 5.625% Notes due 2011 (the "2011 Notes") and its 6.25% Notes due 2012 (the "2012 Notes" and, together with the 2011 Notes, the "Notes") from the previously announced maximum of up to $1,000,000,000 to a new maximum of up to $1,500,000,000.  Kraft Foods also announced that withdrawal rights with respect to the Tender Offers expired at 5:00 p.m., New York City time, on December 10, 2010 (the "Withdrawal Deadline").  

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The new maximum aggregate principal amount of 2011 Notes that may be purchased pursuant to the Tender Offers will be $900,000,000 and the new maximum aggregate principal amount of 2012 Notes that may be purchased pursuant to the Tender Offers will be $600,000,000 (with respect to each series of Notes, the "Maximum Tender Amount").  The aggregate principal amount of each series of Notes that may be purchased pursuant to the Tender Offers will not exceed the applicable Maximum Tender Amount.  

The Company also announced preliminary results for the Tender Offers.  As of 5:00 p.m., New York City time, on December 10, 2010 (the "Early Tender Date"), holders had tendered $1,031,360,000 of 2011 Notes and $944,241,000 of 2012 Notes.  Because holders of each series of Notes validly tendered such Notes in an aggregate principal amount in excess of the applicable Maximum Tender Amount, Kraft Foods will accept an amount of such Notes equal to such Maximum Tender Amount for purchase and will pay holders of such validly tendered Notes on a pro rata basis among tendering holders of such Notes.  

Holders who validly tendered and did not withdraw their Notes on or prior to the Early Tender Date, and whose Notes are accepted for purchase by Kraft Foods (subject to proration), will be entitled to receive the Total Consideration for such Notes, which will be determined as set forth in the Company's Offer to Purchase dated November 29, 2010 (the "Offer to Purchase"), and which includes an early tender premium of $30 per $1,000 principal amount of Notes (the "Early Tender Premium").  Holders tendering Notes after the Early Tender Date and at or prior to the Expiration Date will only be eligible to receive the Tender Offer Consideration, which will equal the Total Consideration less the Early Tender Premium.

The Tender Offers will expire at 12:00 midnight, New York City time, on December 27, 2010 (such date and time, as it may be extended, the "Expiration Date"), unless earlier terminated.  Holders of Notes who validly tender their Notes after the Withdrawal Deadline and at or prior to the Expiration Date may not withdraw their Notes except in the limited circumstances described in the Offer to Purchase.

The terms and conditions of the Tender Offers are set forth in Kraft Foods' Offer to Purchase and the related Letter of Transmittal, as amended hereby.  Except as set forth herein, the terms and conditions of the Tender Offers remain unchanged.  

Barclays Capital Inc. and RBS Securities Inc. are acting as the dealer managers for the Tender Offers.  The information agent and depositary for the Tender Offers is Global Bondholders Services Corporation.  The Tender Offers are made only by the Offer to Purchase and the related Letter of Transmittal, as amended hereby, and the information in this news release is qualified by reference to such documents.  Persons with questions regarding the Tender Offers should contact Barclays Capital Inc at (800) 438-3242 (toll-free) or (212) 528-7581 (collect) or RBS Securities Inc. at (877) 297-9832 (toll-free) or (203) 897-6145 (collect).  Requests for copies of the Offer to Purchase and Letter of Transmittal should be directed to Global Bondholders Services Corporation at (866) 794-2200 (toll-free) or (212) 430-3774 (collect).

This release is for informational purposes only and is neither an offer to purchase nor a solicitation of an offer to sell the Notes. The Tender Offers to buy the Notes is only being made pursuant to the tender offer documents, including the Offer to Purchase.  The Tender Offers are not being made to holders in any jurisdiction in which the making or acceptance thereof would not be in compliance with the securities, blue sky or other laws of such jurisdiction. In any jurisdiction in which the Tender Offers are required to be made by a licensed broker or dealer, they shall be deemed to be made by the dealer managers or any other licensed broker or dealer on behalf of Kraft Foods.

ABOUT KRAFT FOODS

Kraft Foods is building a global snacks powerhouse and an unrivaled portfolio of brands people love.  With annual revenues of approximately $48 billion, Kraft Foods is the world's second largest food company, making delicious products for billions of consumers in approximately 170 countries.  The portfolio includes 11 iconic brands with revenues exceeding $1 billion - Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gum; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats.  Approximately 70 brands generate annual revenues of more than $100 million.  Kraft Foods (www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.

FORWARD-LOOKING STATEMENTS

This press release contains forward-looking statements including regarding the timing of the Tender Offers.  The word "expect" and similar expressions are intended to identify our forward-looking statements.  These forward-looking statements involve risks and uncertainties, many of which are beyond our control, and important factors could cause our actual results to differ materially from those in the forward-looking statements.  For additional information on factors that could affect our forward-looking statements, see our risk factors, as they may be amended from time to time, set forth in our filings with the SEC, including our registration statement on Form S-4, as amended, filed in connection with the Cadbury offer, our most recently filed Annual Report on Form 10-K and subsequent reports on Forms 10-Q and 8-K.  Kraft Foods disclaims and does not undertake any obligation to update or revise any forward-looking statement in this press release except as required by applicable law or regulation.

SOURCE Kraft Foods Inc.