Kumho Tire Scores Hat Trick With U.S. Soccer Legend, Alexi Lalas, Donation to America SCORES New England, and Rebate Program with Sullivan Tire & Auto Service

RANCHO CUCAMONGA, Calif., June 2, 2011 /PRNewswire/ -- On the eve of the highly anticipated international friendly between the U.S. Men's National Team and Spain, Kumho Tire will score a hat trick of its own by teaming up with Sullivan Tire & Auto Service to showcase its partnership with the U.S. Men's National Team. The acclaimed tire company will host soccer legend Alexi Lalas for an intimate meet-and-greet, in addition to launching its philanthropic social media campaign supporting America SCORES New England taking place before and after the June 4 match at Gillette Stadium in Foxborough, Mass.

As the Official Tire of the U.S. Men's National Team, Kumho Tire will bring renowned soccer player Alexi Lalas to Sullivan Tire on June 3 from 4:00 p.m. to 6:00 p.m. to meet and greet its customers. He will also help kick off the company's support of America SCORES New England, a not-for-profit organization that empowers youth through the unique combination of athletics, creative writing and service-learning, helping them develop life skills, literacy and health through soccer.  Kumho Tire has committed to providing America SCORES New England with 750 new soccer balls for children in its program upon reaching 15,000 likes on Facebook at www.facebook.com/kumhotire.

"We are reaching out in a myriad of ways to our consumers, our dealers, and our communities throughout the country to expand our presence as 'the' high-performance tire company, as well as to give back and to inspire kids from all walks of life to drive toward their dreams," said Rick Brennan, vice president of marketing, Kumho Tire.  "We have established a national network of relationships with amazing organizations from our dealers to national sports teams that have enabled us to successfully build our consumer base by showcasing our brand as one of the leading tire manufacturers in the world."

With 53 retail locations throughout New England, Sullivan Tire & Auto Service's location at 1320 Belmont St., Brockton, Mass., is where soccer fans of all ages will have an opportunity to meet Alexi Lalas and learn more about Kumho Tire's support of America SCORES New England. Kumho has also teamed up with Sullivan Tire to kick off a new program giving customers the advantage of a $40 rebate on the purchase of four Kumho Ecsta UHP tires or a $20 rebate on the purchase of two Kumho Ecsta UHP tires.  The selected Ecsta lines include ASX, SPT, AST and LX Platinum.

"Kumho Tire is motivated to work with its local dealers throughout the country toward the common goal of growing sales," noted Brennan.  "It's a win-win scenario, one that puts both Kumho and our dealers in the zone."

Soccer enthusiasts can also learn more about Kumho Tire's partnership with Sullivan Tire & Auto Service and U.S. Soccer, as well as its donation to America SCORES New England by visiting the company's booth located in Brigham & Women's Healthcare Parking Lot at the northwest corner of the stadium before the U.S. Men's National Team takes on Spain on Saturday.  

To help make a difference in the lives of children in the America SCORES New England program, visit Kumho Tire on Facebook and click "Like."

About Kumho Tire

Founded in 1960, Kumho Tire has a 50-year history of innovation in management, technical development, and environmental awareness that has positioned the company as one of the world's top tire manufacturers.  Distributed in 160 countries, Kumho Tire is dedicated to providing a top quality driving experience to consumers throughout the world.  Headquartered in Rancho Cucamonga, Calif., Kumho Tire U.S.A. is the U.S. sales, marketing, product development and distribution arm of Kumho Tire Co.  More information about the company and its products can be found at kumhotireusa.com.

About Sullivan Tire & Auto Service

Sullivan Tire & Auto Service is New England's home for automotive care, with 53 retail locations and 15 Commercial Truck Centers throughout New England. The foundation on which Robert J. Sullivan started Sullivan Tire in 1955 was "treat everyone, customers and fellow employees, as you would a member of your family," and that tradition continues today.  Sullivan Tire continues to grow with locations in Massachusetts, New Hampshire, Rhode Island, Connecticut and Maine. For more information on Sullivan Tire & Auto Service please visit www.sullivantire.com. Stop by any Sullivan Tire location for a free tire air pressure check.

About America SCORES New England

America SCORES Boston is the flagship program of America SCORES New England, an affiliate of America SCORES, a national non-profit organization dedicated to helping at-risk urban youth develop life skills, literacy and health through soccer.  America SCORES Boston utilizes Boston Public School teachers to empower youth through the unique combination of athletics, creative writing and service-learning. America SCORES Boston prepares the next generation of students for success throughout their lives, and helps youth realize their full potential as active citizens and leaders of their community. For more information, visit www.AmericaSCORESBoston.org.

SOURCE Kumho Tire