NEW YORK, Aug. 5, 2013 /PRNewswire/ -- La Perla opened its doors to a new boutique today in Honolulu, Hawaii at the Ala Moana Center, one of the most prestigious retail centers for luxury shopping in the region. The official Opening Ceremony took place Friday morning hosting local media representatives and VIP guests. "We are very excited to enter the Honolulu market and become a part of such a luxury retail destination. Ala Moana allows us to reach a new demographic, establish the La Perla brand in the Hawaiian travel and Retail market, and strengthen our west coast presence," said Suzy Biszantz, CEO, North America. Private shopping appointments and bridal concierge services are available to insure the highest level of personal service. The boutique will feature the La Perla Lingerie and La Perla Mare Collections year-round.
About La Perla
Founded in 1954, La Perla is a leading Italian-based brand of luxury intimate apparel, swimwear and pret a porter. The company's elegant and sophisticated lingerie is sold through an international network of company-owned boutiques, prestige department stores, high-end shops and online at www.laperlausa.com
Contact: Jessica Cox
La Perla North America
646.205.0466
[email protected]
SOURCE La Perla
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